How La Colombe Made Its Canned Lattes A Hit With Retailers
It sold 10,000 cans in one hour.
by Alexandra Zissu
Jan 01, 2017
2 minutes
There are many prepackaged coffees, but La Colombe CEO Todd Carmichael saw an opening: If he could froth milk inside a can, he could sell the world’s first canned latte. But how?
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