strategy and business

New players, new challenges

s impressive as the growth has been of alternatives to television including OTT and SVOD providers, they face their own strategic challenges — how to drive greater profitability, maintain their license to

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The Three Ts Of Handling Consumer Data
When consumers get to the cash register or checkout screen, they are increasingly asked to disclose personal information. Studies show that even people who harbor privacy concerns are willing to provide personal details to a company. Indeed, most con
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Creating An Agile Mind-set At PepsiCo
It appeared to be a routine day at the cookie factory in Mar del Plata, Argentina — a facility operated by PepsiCo Central and South America (CASA). Freshly baked treats were continually transferred from an enormous industrial oven onto an assembly l
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Many Facets Of Leadership
The most popular topic in business writing is leadership. Perhaps that’s because wisdom on the subject is so elusive. To be a great (or even good) leader, there is no easy formula to follow, and much of the guidance you’ll find is clichéd or, worse,