REVOLUTION DIGITAL

IAN CALLUMJAGUAR DIRECTOR OF DESIGN

You knew at the age of three that you wanted to design cars. How did you turn the dream into reality?

It became such a focus that other things became less important and, hence, less of a distraction. I was never great at cricket, football or rugby. I was fixated on cars and drawing and, at 18, realised that was all I could do, so thought I’d better stick to it. And that was the hard bit.

At school, I wanted to study engineering and art, but in those days sciences and the arts did not cross. When I was 17, there wasn’t a lot around in terms of industrial design courses – the discipline was just starting to find its place in the UK around then. I found a course at Glasgow School of Art, which is one of the most creative places ever – I had some amazing times there. I was holding back the tears when I read about the recent fire there, it broke my heart.

After Glasgow I wanted to specialise, but there were only two car design courses in the world – one in London and one in LA. I wanted to go to LA and got an endorsement from the chief of Vauxhall Design, Wayne Cherry, who has since become a good friend, but my local education authority grant wouldn’t cover the costs involved in studying abroad. I did, however, manage to get sponsored by

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