Lifestyle Asia


Kaayo piece weaves together narratives that are as beautiful as the patterns and beadwork that embellish the garment. As founder Marga Nograles puts it, Kaayothe Bisaya term for “kindness”—is a curated collection of different Mindanao stories. One can look at each item of clothing as a colorful and decorated tale about Mindanao artistry, local culture, and the communities that bring the brand to life.

Kaayo’s story began with a simple jacket and a desire to help out. Already an established entrepreneur in the south, Marga would often have visitors

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