Kiplinger

Why I'm Optimistic

Americans are fundamentally optimistic. No matter how bleak it seems, we believe that things will get better. That belief inspired Willard Kiplinger when he founded our company a century ago--in the wake of World War I and the Spanish flu pandemic, which claimed between 50 million and 100 million lives worldwide. Another legacy of the irrepressible Kip was the quote he chose to display for many years

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