The Start-Up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career
Written by Reid Hoffman and Ben Casnocha
Narrated by Kaleo Griffith
4/5
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Currently unavailable
Currently unavailable
About this audiobook
A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley's most innovative entrepreneurs.
LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today's competitive world. The key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you.
Why? Start-ups - and the entrepreneurs who run them - are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.
These are the very same skills professionals need to get ahead today.
This book isn't about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or launching your own venture, you need to know how to:
- Adapt your career plans as you change, the people around you change, and industries change.
- Develop a competitive advantage to win the best jobs and opportunities.
- Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships.
- Find the unique breakout opportunities that massively accelerate career growth.
- Take proactive risks to become more resilient to industry tsunamis.
- Tap your network for information and intelligence that help you make smarter decisions.
A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future.
More audiobooks from Reid Hoffman
HBR's 10 Must Reads on Entrepreneurship and Startups Rating: 5 out of 5 stars5/5HBR's 10 Must Reads on Reinventing HR Rating: 5 out of 5 stars5/5
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Reviews for The Start-Up of You
73 ratings10 reviews
- Rating: 4 out of 5 stars4/5Good, simply and wise
- Rating: 5 out of 5 stars5/5I loved the realities in the book, I highly recommend for self employed or employees
- Rating: 5 out of 5 stars5/5Awesome and insightful. Will help you think about your career as a strategist and adapt to the new waves
- Rating: 5 out of 5 stars5/5Provides great insight for those interested in applying the entrepreneurial mindset to their personal careers
1 person found this helpful
- Rating: 4 out of 5 stars4/5An important read and perhaps one that should be required for everyone graduating from college these days. People still act as if there are these fixed "job" entities just waiting for them as soon as they get a degree; unfortunately, this is just not the case. Nowadays, it's more of a pure market than ever and you are a merchant selling your skills.
The book does meander into the "self-help" flavor at times and the "you should REALLY be using LinkedIn" at other times. However, for the most part, it's full of compelling anecdotes, good advice on networking, and a strong theme of personal growth and adaptation.
My favorite part:
"Opportunities do not float like clouds. They are firmly attached to individuals. If you're looking for an opportunity, you're really looking for people."1 person found this helpful
- Rating: 3 out of 5 stars3/5The book felt like a giant advertisement for LinkedIn, but there were useful nuggets as well.
I guess my biggest takeaway is that I need to get out and make valuable connections, and there were some good pointers on how to do that effectively. - Rating: 4 out of 5 stars4/5This one is a tough one to rate. I was initially inclined to give it just three stars, which is actually a pretty good rating, I'd say -- it means something is worth reading, just not something I'd likely read again. A lot of what's in here presents concepts I'm personally already familiar with, but what was refreshing was hearing some actionable ideas for putting them to work. It certainly feels at times like it could be a thinly veiled advertisement for LinkedIn, but... the ideas given seem like they could be translated to other social networks both internet-based and otherwise.
I'm not going to suggest I necessarily agree with all the ideas and suggestions presented here, but there's a lot here to bring to your personal direction both in terms of your career and your life outside of your work. I feel inclined to recommend this book to various past and present coworkers, colleagues and friends, but the truth is that some of the ideas are already things I've suggested in the past. Also, I think some of this needs to be tested by the "common man" so-to-speak, given that most of the case studies cited are what most of us would consider exceptional. - Rating: 1 out of 5 stars1/5For two guys from the tech industry who relied on creativity to succeed, its incredible how bland and insipid this book is. I picked up this book after a glowing review in Wired magazine and was quite disappointed in the lack of imagination expressed. The book is basically one ad for LinkedIn as well as lots of name dropping (including Sheryl Sandberg in pretty much every chapter) and glamorized stories of people in silicon valley. I frequently found myself asking "Is this really that bad?" Yes, it is. Basically, the modern workplace is different and networking is important - and this book makes that point over and over again, unfortunately in some of the most tired success cliches possible.
2 people found this helpful
- Rating: 4 out of 5 stars4/5Good common-sensey stuff here. Worth a read for anyone looking for professional development.
- Rating: 4 out of 5 stars4/5I'm glad this book exists because I think the concept behind it (which you know before you read it) is powerful and should be taken seriously by everyone who needs to make a living these days. It's a quick read, and probably most worth it for the young, un- or under-employed and needing a boost, or the old-schooled.