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    Living on the Fault Line (Review and Analysis of Moore's Book)
    Living on the Fault Line (Review and Analysis of Moore's Book)
    Living on the Fault Line (Review and Analysis of Moore's Book)
    Ebook39 pages19 minutes

    Living on the Fault Line (Review and Analysis of Moore's Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Geoffrey Moore's book: "Living on the Fault Line: Managing for Shareholder Value in the Age of the Internet".

    This complete summary of the ideas from Geoffrey Moore's book "Living on the Fault Line" asks a fundamental question: "What should an established company which rose to prominence prior to the age of the Internet know and do about its stock price now the Internet has arrived?". The answer is both simple and complex to achieve - companies must use the internet to build a competitive advantage. In his book, the author explains ways to accomplish this ambition in the online age. He suggests that companies now need to look closely at how they can add value with new technology – in the value chain, for example, or in company execution. This summary will teach readers to understand the process of new technology adoption and why it plays a big role in building competitive advantage.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Expand your knowledge

    To learn more, read "Living on the Fault Line" and discover how you can take advantage of the internet to get ahead of competitors and stay there.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateOct 14, 2014
    ISBN9782511017937
    Living on the Fault Line (Review and Analysis of Moore's Book)

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      Book preview

      Living on the Fault Line (Review and Analysis of Moore's Book) - BusinessNews Publishing

      Book Presentation

      Living on the Fault Line by Geoffrey Moore

      Book Abstract

      About the Author

      Important Note About This Ebook

      Summary of Living on the Fault Line (Geoffrey Moore)

      1. The Challenge of the Internet Era

      2. Creating Shareholder Value

      3. The Sources of Competitive Advantage

      4. The Dynamics of Evolving Markets

      5. Avoiding the Innovators Dilemma

      6. Managing the Company’s Culture

      Book Abstract

      MAIN IDEA

      What should an established company which rose to prominence prior to the age of the Internet know and do about its stock price now the Internet has arrived?

      The answer is disarmingly simple to describe – Do whatever is required to make the stock price go up, not down. – and at the same time frustratingly difficult to achieve. At the end of the day, however, it always comes back to the issue of competitive advantage. While it is true that competitive advantage is changing dramatically in the age of the Internet, it is also equally clear the market rewards highly those businesses which successfully enhance their competitive advantage.

      To build competitive advantage:

      Have a realistic understanding of the challenges of business in the Internet era.

      Use your current stock price as a lever and a feedback mechanism.

      Understand and work in with the technology adoption life cycle, even if you’re not yet in a technology based industry.

      Embrace new and revolutionary technologies intelligently

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