Masters of Craft: Old Jobs in the New Urban Economy
()
About this ebook
How educated and culturally savvy young people are transforming traditionally low-status manual labor jobs into elite taste-making occupations
In today’s new economy—in which “good” jobs are typically knowledge or technology based—many well-educated and culturally savvy young men are instead choosing to pursue traditionally low-status manual labor occupations as careers. Masters of Craft looks at the renaissance of four such trades: bartending, distilling, barbering, and butchering.
In this in-depth and engaging book, Richard Ocejo takes you into the lives and workplaces of these people to examine how they are transforming these once-undesirable jobs into “cool” and highly specialized upscale occupational niches—and in the process complicating our notions about upward and downward mobility through work. He shows how they find meaning in these jobs by enacting a set of “cultural repertoires,” which include technical skills based on a renewed sense of craft and craftsmanship and an ability to understand and communicate that knowledge to others, resulting in a new form of elite taste-making. Ocejo describes the paths people take to these jobs, how they learn their chosen trades, how they imbue their work practices with craftsmanship, and how they teach a sense of taste to their consumers.
Focusing on cocktail bartenders, craft distillers, upscale men’s barbers, and whole-animal butcher shop workers in Manhattan, Brooklyn, and upstate New York, Masters of Craft provides new insights into the stratification of taste, gentrification, and the evolving labor market in today’s postindustrial city.
Richard E. Ocejo
Richard E. Ocejo is associate professor of sociology at John Jay College and the Graduate Center, City University of New York. His books include Upscaling Downtown: From Bowery Saloons to Cocktail Bars in New York City (Princeton).
Related to Masters of Craft
Related ebooks
Pittsburgh Drinks: A History of Cocktails, Nightlife & Bartending Tradition Rating: 5 out of 5 stars5/5Cutting Into the Meatpacking Line: Workers and Change in the Rural Midwest Rating: 3 out of 5 stars3/5The Birth of Bourbon: A Photographic Tour of Early Distilleries Rating: 4 out of 5 stars4/5Maryland Wine: A Full-Bodied History Rating: 0 out of 5 stars0 ratingsCrusaders, Gangsters, and Whiskey: Prohibition in Memphis Rating: 4 out of 5 stars4/5Bar Stories Rating: 0 out of 5 stars0 ratingsConnecticut Valley Tobacco Rating: 0 out of 5 stars0 ratingsMidland: Reports from Flyover Country Rating: 0 out of 5 stars0 ratingsUrban Appetites: Food and Culture in Nineteenth-Century New York Rating: 5 out of 5 stars5/5Blood, Bones & Butter - Behind the Story (A Book Companion) Rating: 0 out of 5 stars0 ratingsBiting the Hands that Feed Us: How Fewer, Smarter Laws Would Make Our Food System More Sustainable Rating: 4 out of 5 stars4/5Tales Of A Barman: 40 Years Behind The Stick Rating: 0 out of 5 stars0 ratingsBittersweet: The Story of Sugar Rating: 3 out of 5 stars3/5Birding in Connecticut Rating: 0 out of 5 stars0 ratingsHotbox: Inside Catering, the Food World's Riskiest Business Rating: 4 out of 5 stars4/5Distilled in Oregon: A History & Guide with Cocktail Recipes Rating: 0 out of 5 stars0 ratingsJunk: Digging Through America's Love Affair with Stuff Rating: 3 out of 5 stars3/5Elizabeth City Rating: 0 out of 5 stars0 ratingsSecondhand: Travels in the New Global Garage Sale Rating: 4 out of 5 stars4/5Trucking Country: The Road to America's Wal-Mart Economy Rating: 3 out of 5 stars3/5Market Rebels: How Activists Make or Break Radical Innovations Rating: 5 out of 5 stars5/5Building a Housewife's Paradise: Gender, Politics, and American Grocery Stores in the Twentieth Century Rating: 0 out of 5 stars0 ratingsThe Age of Intoxication: Origins of the Global Drug Trade Rating: 3 out of 5 stars3/5Gin: The Ultimate Companion: The Essential Guide to Flavours, Brands, Cocktails, Tonics and More Rating: 0 out of 5 stars0 ratingsNew England Tiki Rating: 4 out of 5 stars4/5The Boy Who Wanted Sex, Fame, Money, Power, And Drugs: The Rasta Buddha Chronicles, #1 Rating: 0 out of 5 stars0 ratingsFlickering Treasures: Rediscovering Baltimore's Forgotten Movie Theaters Rating: 0 out of 5 stars0 ratingsThe Art of Making Whiskey Rating: 0 out of 5 stars0 ratingsWill Run For Doughnuts: The Montclair Bread Company Cookbook Rating: 0 out of 5 stars0 ratingsAmerican History Through a Whiskey Glass: How Distilled Spirits, Domestic Cuisine, and Popular Music Helped Shape a Nation Rating: 0 out of 5 stars0 ratings
Social Science For You
Questions for Couples: 469 Thought-Provoking Conversation Starters for Connecting, Building Trust, and Rekindling Intimacy Rating: 0 out of 5 stars0 ratingsKing, Warrior, Magician, Lover: Rediscovering the Archetypes of the Mature Masculine Rating: 4 out of 5 stars4/5Come As You Are: Revised and Updated: The Surprising New Science That Will Transform Your Sex Life Rating: 4 out of 5 stars4/5Verbal Judo, Second Edition: The Gentle Art of Persuasion Rating: 4 out of 5 stars4/5The Art of Witty Banter: Be Clever, Quick, & Magnetic Rating: 4 out of 5 stars4/5A People's History of the United States Rating: 4 out of 5 stars4/5My Secret Garden: Women's Sexual Fantasies Rating: 4 out of 5 stars4/5Dreamland: The True Tale of America's Opiate Epidemic Rating: 4 out of 5 stars4/5Fervent: A Woman's Battle Plan to Serious, Specific, and Strategic Prayer Rating: 5 out of 5 stars5/5The Great Reset: And the War for the World Rating: 4 out of 5 stars4/5All About Love: New Visions Rating: 4 out of 5 stars4/5Living Resistance: An Indigenous Vision for Seeking Wholeness Every Day Rating: 5 out of 5 stars5/5The Sun Does Shine: How I Found Life and Freedom on Death Row (Oprah's Book Club Selection) Rating: 4 out of 5 stars4/5The Denial of Death Rating: 4 out of 5 stars4/5Dumbing Us Down - 25th Anniversary Edition: The Hidden Curriculum of Compulsory Schooling Rating: 4 out of 5 stars4/5The Song of the Cell: An Exploration of Medicine and the New Human Rating: 4 out of 5 stars4/5The Like Switch: An Ex-FBI Agent's Guide to Influencing, Attracting, and Winning People Over Rating: 4 out of 5 stars4/5Prisoners of Geography: Ten Maps That Explain Everything About the World Rating: 4 out of 5 stars4/5Rage Becomes Her: The Power of Women's Anger Rating: 4 out of 5 stars4/5Nickel and Dimed: On (Not) Getting By in America Rating: 4 out of 5 stars4/5The Fourth Turning Is Here: What the Seasons of History Tell Us about How and When This Crisis Will End Rating: 4 out of 5 stars4/5
Reviews for Masters of Craft
0 ratings0 reviews