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#55: Seth Godin—5 Huge Paradigm Shifts that Will Change the Way You Do Marketing

#55: Seth Godin—5 Huge Paradigm Shifts that Will Change the Way You Do Marketing

FromBusiness Made Simple with Donald Miller


#55: Seth Godin—5 Huge Paradigm Shifts that Will Change the Way You Do Marketing

FromBusiness Made Simple with Donald Miller

ratings:
Length:
46 minutes
Released:
Jul 31, 2017
Format:
Podcast episode

Description

This week, we’re honored to welcome Seth Godin to the Building a StoryBrand podcast. Unless you’ve been living in a cave for the last fifteen years, you recognize Seth Godin as a preeminent influencer in the marketing world. And in an industry that can be so noisy, cheesy, and in-your-face, Seth’s thinking stands out. It’s deep and it’s well-reasoned. And it’s humanistic, affirming at its core that marketing is ultimately about people and the relationships we build with them. In this conversation, Donald Miller and Seth Godin cover a lot of ground, including: *How to ship your projects quickly without sacrificing quality *Why the old models of marketing are failing and what it takes to succeed today *The psychology behind why people buy (most of us miss it) *The perils of not understanding the world we’re marketing in *Why now is an ideal time to be a creative person At every point in the conversation, Seth challenges us to think differently about marketing. And when we do, we’ll find a massive opportunity to set our businesses apart and make more meaningful connections with our customers. Listen now! http://buildingastorybrand.com/55
Released:
Jul 31, 2017
Format:
Podcast episode

Titles in the series (100)

If you’re frustrated because you struggle to get the word out about your product or service, the Building a StoryBrand podcast will help. Fans of the podcast are ecstatic about the fun and entertaining way Donald Miller brings you practical advice about clarifying your message so customers will listen. Don and the StoryBrand team are the world's leading experts in harnessing the 2,000 year-old proven power of story formulas to get people talking about your brand. Get your message out, grow your company, stand out in the marketplace, and have a blast doing it! Past guests: Seth Godin, Patrick Lencioni, Daymond John, Rachel Hollis, Ken Blanchard, Mel Robbins, Dave Ramsey, Scott Hamilton, Auntie Anne, Charles Duhigg, Daniel Pink, Blake Mycoskie (TOMS), Chris Anderson (TED), and so many others.