15 min listen
Build Context to Build Sales
ratings:
Length:
11 minutes
Released:
Jun 6, 2011
Format:
Podcast episode
Description
"Building Context" might be one of the least understood and underused concepts we teach in our sales training work with companies. If you want to create an atmosphere for the truth, then you MUST build context with your prospect. Bill and Bryan give you some examples of when we can all blow it-and what to [...]
Released:
Jun 6, 2011
Format:
Podcast episode
Titles in the series (100)
The Economic Buyer: In this week's episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale discuss how to appeal to the economic buyer. In their consulting practice, it never fails that one of the biggest challenges for sales people is "selling to... by The Advanced Selling Podcast