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    UnavailableMove Past Keywords to Audience Strategy With Conversational Research: Jason Falls on Marketing Smarts [Podcast]
    Currently unavailable

    Move Past Keywords to Audience Strategy With Conversational Research: Jason Falls on Marketing Smarts [Podcast]

    FromMarketing Smarts from MarketingProfs

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    Currently unavailable

    Move Past Keywords to Audience Strategy With Conversational Research: Jason Falls on Marketing Smarts [Podcast]

    FromMarketing Smarts from MarketingProfs

    ratings:
    Length:
    20 minutes
    Released:
    Apr 20, 2016
    Format:
    Podcast episode

    Description

    Jason Falls, senior vice-president of digital strategy at Elasticity, explains how (and why) to move beyond social media monitoring and keywords to conversational research and audience strategy.
    Released:
    Apr 20, 2016
    Format:
    Podcast episode

    Titles in the series (38)

    Marketing Smarts is a weekly podcast featuring in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast will deliver actionable insights and real advice to help you market smarter.