BACK CHAT
SN’T it time we acknowledged, celebrated and rewarded the little guys who’ve been showing the corporate giants how things can and should be done in an automotive industry that’s changing by the day? Big firms and their sharp-suited CEOs trying (and usually failing) to stage lavish, over-rehearsed productions via the internet too often fall. Large firms with less charismatic bosses, look, listen and learn. BBC 2, give the Prof his own series. UK Government, sign him up as a special adviser on matters automotive.
