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Sustainable Development
The Government's approach - delivering UK sustainable development
together
Contextual
measure
When people were asked to rate their satisfaction with their lives, by using a scale from 0 –
10 (with 0 meaning very dissatisfied and 10 very satisfied), the average overall life
satisfaction rating for England was 7.3 out of 10. This is supported by provisional results
from the 2007 European Social Survey using the same question, which gave an average
for Great Britain of around 7.
Forty-nine per cent of people rated their overall life satisfaction as 7 or 8 out of 10.
Research suggests that average overall life satisfaction changes little over time because
although as a whole standards of living may increase, people’s expectations also increase,
and hence their level of satisfaction does not change.