Presented By: Alok Bugde C009 Akash Devasia C016 Ilhan Khan C033 Gaurav Lalwani C037 Ravi

Ramchandani C047

School of Business Management NMIMS University Mumbai

NM Bazaar The Model

A C2C Flea market to facilitate buying/selling of used items Finding the mix between the loneliness of traditional ecommerce transactions and the scalable social aspects of facebook Provide a simplistic user interface

Help consumers carry out the transactions securely

Tactical Plan
Use of direct email during the initial days Focus on increasing number of transactions Identify the source of maximum traction by analyzing the posts Promotion through other social media platforms like twitter Generating user feedback Promoting the model as Quikr for facebook to gain eye-balls

Facts and Figures

People posted to get engaged with NMBazaar activities 177 Likes and 51 people have created story about the page in last 7 days

Some of the ads posted by users

Increasing User activity

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Daily Reach

How many People have seen our posts

Total Number of Transactions completed till Date : 2

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Limitations
Scope limited to Campus Timing Zero investment Lack of Brand association to establish credibility

Future Plans
Focus on user generated content Launch a website to allow users to make secure transactions Introduce revenue streams within transactions

Niche corners to increase bonding (The old ebay model)

Thank You