BUSINESS ENVIRONMENT

PART 1 : AN OVERVIEW OF BUSINESS ENVIRONMENT

Chapter 1
A GLIMPSE OF BUSINESS ENVIRONMENT

Chapter 1 A Glimpse of Business Environment

Meaning of Business Environment

Business Environment consists of all those factors that have a bearing on the business, such as the strengths, weaknesses, internal power relationships and orientations of the organisation; government policies and regulations; nature of the economy and economic conditions; socio-cultural factors; demographic trends; natural factors; and, global trends and cross-border developments.

Himalaya Publishing House

Business Environment Francis Cherunilam

Chapter 1 A Glimpse of Business Environment

Factors Influencing Business Decision

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Business Environment Francis Cherunilam

Types of Environment

Chapter 1 A Glimpse of Business Environment

Himalaya Publishing House

Business Environment Francis Cherunilam

Chapter 1 A Glimpse of Business Environment

Forces Driving Industry Competition

Himalaya Publishing House

Business Environment Francis Cherunilam

Chapter 1 A Glimpse of Business Environment

The Common Entry Barriers

1. 2. 3.

4.
5. 6.

Government Policy Economies of Scale Cost Disadvantages Independent of Scale Product Differentiation Monopoly Elements Capital Requirements

Himalaya Publishing House

Business Environment Francis Cherunilam

Chapter 1 A Glimpse of Business Environment

Strategic Management Process

Himalaya Publishing House

Business Environment Francis Cherunilam