The font of the album is beautifully done and goes with the displayed cover image, as it boldens the

cover with a golden girly style and colour A purple, grey and nude colour scheme is linked in every shot varying in different tones and shades to give a metallic and natural look

A medium close up shot of the artist displays the artists face airbrushed and as the main focus of the cover, which is usually a conventions in R&B/Soul digipak covers

This shot indicated shes quite daring as she covers her chest in the sign of an X which therefore can portray the photo as being daring and teasing in taking her hands off, making it again appealing to the male audience

Hands gestures, symbolizing freedom and the wings of a bird this links with the iconography of the necklace of feather

The heart shaped necklace also symbolizes the heart which then linking to the hands, suggests and portrays an image of free spirit and free love Male gaze Male audience is attracted by the artists low cut top showing her cleavage. Rule of the thirds is applied in this shot, as her cleavage is centred in the photo making it noticeable to the eyes of a male audience

However, it could interpreted the artist looks quite angelic as her posture for the shot is upright and stares straight to the camera Good use of space in the digipak, as the artist included track list and includes at the bottom the credits for her album and all other institutional and industry logos and bar code

On the inside covers, her appearance seems more edgy and fierce. The spikes and the arm jewellery show an anti-stereotypical of the R&B genre as it has a more rock chick feel

Constancy of the grey colour scheme throughout the album covers and inside covers

The unusual and striking look of the artist portrays a different identity of the artist, therefore perhaps attracting different types of fans

On the inside left cover the same rock and dark anti-stereotypical R&B genre iconography is displayed. The dark make up and dark wet wavy hair portray a rebel and hatred look, however it is still seen as provocative and enticing