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BUSINESS PROPOSAL

1 Executive Summary 1) Provide a brief overview and summary of the business idea, the uniqueness of product/ service, form of business, human resource , target customer and market, competitive advantages, strategies, and payment sources 2) 2 to 3 pages only 1) Background of the business (opportunity) 2) Type of business (sole trader or partnership) 3) Vision/Mission/ objectives/logo 4) Location of business 5) Competitive advantages 1) Product and Service Description 2) The uniqueness of product/ service 1) Management team (qualifications/ strength) 2) Organizational structure 3) Task and responsibilities 3) Gantt Chart 4) SWOT analysis 5) Management budget 1) Characteristics of the industry (size, attractiveness, profit potential) 2) Competition faced in the market - Competitors analysis (competitive analysis grid) and substitute products - How to diminish/sidestep the competitive forces 3) Market analysis - market size/ share - market research 1) Target market 2) Marketing Strategy - product strategy - Pricing strategy - Promotion strategy - Distribution patterns 3) Marketing budget 1) Manufacturing plan or service delivery plan - production method & process (flow chart) - Raw Materials used - workforce planning

Business background

3 4

Products and services Administration/ management plan

Industry, Market, and competitors analysis

Marketing Plan

Operation plan

Financial plan

9 10 11 12

Risk management Conclusion References Appendix

- stock management - machineries needed 2) Network of suppliers 3) Operation budget 1) Financial resources (Sources of funding) 2) Detailed of the cost for each item 3) Financial projections - Pro forma income statements - Pro forma Cash Flow - Pro forma Balance Sheet 1) Risk analysis and strategies to overcome (contingency plan/ plan B)

Management profile (qualifications/ strength) Gantt Chart Business location map Market research projections Flyers/ Poster Product features (photos or diagrams of product or product prototypes) Minutes/ Letter

A Gantt Chart -EXAMPLE


ACTIVITY Activity 1.1: Design and implementation training programme for project management 1.1.1 Conduct needs assessment 1.1.2 Design training modules 1.1.3 Conduct training Improve procedures for project management 1.2.1 Conduct management audit of current procedures 1.2.2. Design and test new procedure Month 1 XXXXX Month 2 Month 3

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Activity 1.2:

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