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Corporate public relations aims to project a company's image and manage its public profile and reputation through communication with external stakeholders. It works to build and maintain trust and goodwill for organizations by emphasizing transparency and responsiveness while aligning external perceptions with internal goals and values. Effective corporate PR is a collaborative effort that brings together communications, legal, marketing and other teams to tell a company's story to the public.
Corporate public relations aims to project a company's image and manage its public profile and reputation through communication with external stakeholders. It works to build and maintain trust and goodwill for organizations by emphasizing transparency and responsiveness while aligning external perceptions with internal goals and values. Effective corporate PR is a collaborative effort that brings together communications, legal, marketing and other teams to tell a company's story to the public.
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Corporate public relations aims to project a company's image and manage its public profile and reputation through communication with external stakeholders. It works to build and maintain trust and goodwill for organizations by emphasizing transparency and responsiveness while aligning external perceptions with internal goals and values. Effective corporate PR is a collaborative effort that brings together communications, legal, marketing and other teams to tell a company's story to the public.
Hak Cipta:
Attribution Non-Commercial (BY-NC)
Format Tersedia
Unduh sebagai PPTX, PDF, TXT atau baca online dari Scribd
Introduction: Corporate Public Relations seeks to project the image and identity of the organisation. It takes the responsibility of managing the public profile and reputation of the company.
Corporate PR manages the reputation of an organisation.