PAUL YEATON

617.784.2479
paul.m.yeaton@gmail.com
www.paulyeaton.com

PROFILE Thirteen years in design and marketing. Has passion and enthusiasm for creating quality work that is standards-compliant and bullet-proof.
Detail oriented. Creative thinker. Multi-tasking. Self-motivated. Team oriented.

SKILLS Art Direction

Front end design Packaging design jQuery/javascript
Compliant HTML & CSS Creative Suite (CS5) Print design Project management

EXPERIENCE GENERAL POPULACE/THE HYPE LAB 2009 - present

ART DIRECTOR, PROJECT MANAGER, DEVELOPER & SOLE PROPRIETOR
Successfully running a small web design studio, specialized in helping small businesses with generally small budgets gain traction by using the web as a
marketing tool. Providing clients with clean, user-friendly design, SEO, email newsletter design, social media integration, content development, usability and
standards. Managing outside vendors ranging from php/web developers to print shops. Developing and project managing web sites that range from small
brochure-style designs to online communities and applications.

MILLENNIUM PARTNERS 2007 - 2008

WEB DESIGNER & DEVELOPER
Designing online marketing programs that include banner ads, email blasts and landing pages that drive analytical data into SalesForce for monitoring
lead opportunities. Managing and maintaining the national site (thesportsclubla.com) when needed, as well as the SalesForce database. Coordinating with
outside vendors to manage projects ranging from application development to environmental graphics.

STRAUMANN, USA
2007
DESIGNER (FREELANCE)
Working with a variety of internal clients to design a wide range of marketing tools ranging from publication layout to POS materials. Ensuring adherence to
client brand standards, managing vendors and in-house staff and leading bi-weekly status meetings.

WATTS WATER TECHNOLOGIES

2004 - 2007
DESIGNER
Designing Watts corporate materials within the style guidelines of the brand. Creating concepts and designing product specific collateral, including
catalogs, brochures and advertisements. Overseeing brand conception and management. Managing workflow of multiple print projects for multiple clients.

ALPHAGRAPHICS
2003 - 2004
DESIGNER/PREPRESS PRODUCTION MANAGER
Designing a variety of marketing materials for local businesses and corporate clients. Trafficking of offset, digital and large format print schedules.

CPS DIRECT
2002 - 2003
PROJECT MANAGER & DESIGNER
Designing and managing of client projects ranging from self mailers and printed direct response materials, to online email and landing page projects.
Coordinating project fulfillment and print schedules.

WILEY BROTHERS
2000 - 2002
DESIGNER
Working with clients in the financial services industry, I designed point of sale marketing collateral such as posters, take-one’s and environmental graphics
as well as designing client presentation materials such as brand audits and sales materials.

CLIENTS
Southwest Bank of Texas Chase General Electric electrokite
infoMedMD BostonTweet NADAV Fund Reed
Elysium Digital Watts Water Technologies The Sports Club/LA MIT
Bradford Hill Associates The Regent Theatre Dorian Group Boreal Renewable Energy

EDUCATION NORTHEASTERN SMFA CLARK UNIVERSITY

History/Sociology Graphic Design Web Development
1990 - 1992 1995 - 1997 2006 - 2007

REFERENCES
Available upon request