Prepared By: Rehan Ehsan

In compliance with the course of Business Communication at The University of Lahore.

What is completeness
Your business message is complete when it contains all facts the reader or listener needs for the reaction you desire.

Why completeness is necessary?

It is necessary for several reasons as: 1. For desired results 2. For better job 3. Effective image on client

How a message is complete?

Keep the following guidelines in mind while writing a business Message: Answer all questions asked, Give something extra (if required) Check for five Ws

EXAMPLE

Efi system 20 km/l 240km speedometer 1.8 vteci engine

Honda motors
Lahore; Mall Road & Kalma chowk Islamabad: Blue Area Round road UAN; 111-111-111

What is consideration?
It means that you prepare every message with the recipient in mind and try to put yourself in his or her place.

Why consideration is necessary?

Consideration is necessary as to:
Handle the matter with consumer point if view, Understand human nature, Their attraction towards our products.

How a consideration is added in your message?

While writing should care of following; Focus on You instead of I and We, Show reader benefit or interest, Emphasize positive, pleasant facts, Apply integrity and ethics.

EXAMPLE

2 years maintenance and repairing wrranty

Price: 9,99,999 Insurance included

Genuine imported rims Kenwood Deck Digital speedometer Anti mobilizer.