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  • Introduction To Mass Communication: Mr. Shaukat Ali

    Diunggah oleh

    Fahad Nabeel
    13 tayangan9 halaman
    Enculturation is the process of passing on culture from one generation to the next. Acculturation refers to the process of learning the rules and norms of a culture different from one's own native culture. Cultural shock is the anxiety and feelings felt when people have to operate within an entirely different culture or social environment.

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    Judul Asli

    10

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    Enculturation is the process of passing on culture from one generation to the next. Acculturation refers to the process of learning the rules and norms of a culture different from one's own native culture. Cultural shock is the anxiety and feelings felt when people have to operate within an entirely different culture or social environment.

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    13 tayangan9 halaman

    Introduction To Mass Communication: Mr. Shaukat Ali

    Diunggah oleh

    Fahad Nabeel
    Enculturation is the process of passing on culture from one generation to the next. Acculturation refers to the process of learning the rules and norms of a culture different from one's own native culture. Cultural shock is the anxiety and feelings felt when people have to operate within an entirely different culture or social environment.

    Hak Cipta:

    Attribution Non-Commercial (BY-NC)
    Unduh sebagai PPS, PDF, TXT atau baca online dari Scribd
    Tandai sebagai konten tidak pantas
    dari 9

    Introduction to Mass Communication

    Lecture 10 Mr. Shaukat Ali

    Effects of Communication
    Discoveries
    - Physical discoveries. - New ideas. Social growth Relationship Stimulation Helping out others Relaxation

    Communication and Culture

    What is culture?
    Religion Language Dress code Food and eating habits Living style/ habits

    Enculturation
    The process of passing on culture from one generation to the next is referred to as enculturation.

    Acculturation
    The process of adopting or learning the rules and norms of a culture different from ones own native culture is acculturation.

    Culture/ Cultural Shock


    The anxiety and feelings felt when people have to operate within an entirely different culture or social environment.

    Principles of intercultural communication


    Prepare yourself in advance to know about the culture you may face. Overcoming the fears of unseen. Knowing different meanings due to change in culture. Knowing some hard and fast values of the new culture.

    Mass Communication Terminologies


    Break out box/ boxes the small boxes
    in a feature or an article of a newspaper, highlighting the important points of that particular feature or article.

    Broad side a single sheet of paper


    (handbill, pamphlet, poster, etc.) printed on one side only.

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