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  • The Story of Peace (1971)

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    kdatta86
    25 tayangan5 halaman
    The document discusses Coca-Cola's history and involvement in social causes over several decades. It describes Coca-Cola changing its formula in 1985 which generated consumer backlash, leading it to return to its original formula within 79 days. It also details Coca-Cola partnering with the NBA for 100 years in 1998 and donating $3.5 million after the 2010 Haiti earthquake to rebuild the mango industry and encourage other companies to participate in relief efforts.

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    Ppt on Coca Cola

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    Coca Cola

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    © Attribution Non-Commercial (BY-NC)

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    The document discusses Coca-Cola's history and involvement in social causes over several decades. It describes Coca-Cola changing its formula in 1985 which generated consumer backlash, leading it to return to its original formula within 79 days. It also details Coca-Cola partnering with the NBA for 100 years in 1998 and donating $3.5 million after the 2010 Haiti earthquake to rebuild the mango industry and encourage other companies to participate in relief efforts.

    Hak Cipta:

    Attribution Non-Commercial (BY-NC)
    Unduh sebagai PPTX, PDF, TXT atau baca online dari Scribd
    Tandai sebagai konten tidak pantas
    25 tayangan5 halaman

    The Story of Peace (1971)

    Diunggah oleh

    kdatta86
    The document discusses Coca-Cola's history and involvement in social causes over several decades. It describes Coca-Cola changing its formula in 1985 which generated consumer backlash, leading it to return to its original formula within 79 days. It also details Coca-Cola partnering with the NBA for 100 years in 1998 and donating $3.5 million after the 2010 Haiti earthquake to rebuild the mango industry and encourage other companies to participate in relief efforts.

    Hak Cipta:

    Attribution Non-Commercial (BY-NC)
    Unduh sebagai PPTX, PDF, TXT atau baca online dari Scribd
    Tandai sebagai konten tidak pantas
    dari 5

    The Story of Peace(1971)

    New Coke faces challenge(1985)

    The formula for Coca-Cola was changed for the first time in 99 years generated consumer protest nationwide Coke Classic returned within 79 days

    Tie up with NBA(1998)


    The Coca-Cola Company announces a 100-year partnership with the National Basketball Association

    The Fight against AIDS(2001)

    The Story of HOPE(2010)


    On 12th January devastating earthquake rocked Haiti Coca-Cola donated $ 3.5 million to ramp up the Mango industry Has approached other corporates to take part in the rebuilding activities

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