BUSINESS PROPOSAL - is a written offer from a seller to a prospective buyer.

Business proposals are often a key step in the complex sales processi.e., whenever a buyer considers more than price in a purchase. (Wikipedia) -A business proposal is an offer letter which can be categorized as a "Persuasive document." It has been called or categorized such because the sole aim of preparing and sending an offer letter is to persuade the client to purchase the product or service or accept an offer made by the company.

BUSINESS PLAN vs. BUSINESS PROPOSAL Business plans reflects the way a business plans to establish itself over a longer period of time. Business proposals on the other are an intention to work out a business venture with another business. The intended audience of both the documents also varies significantly. The business plan is intended for the management as well as the lenders and many others. The business proposal is however a document that is only intended for the other business with whom a business wishes to enter into a joint venture with.

TYPES OF PROPOSAL (ACCORDING TO AREAS OF CONCERN) 1. Research Proposal - This type of proposal presents a plan to examine a problem and the systematic process of solving a problem. A business plan or feasibility study is a common example of this. - is a document written by a researcher that provides a detailed description of the proposed program. It is like an outline of the entire research process that gives a reader a summary of the information discussed in a project. * Research proposals are written in future tense. *Research proposals usually contain the curriculum vitaes of the researchers. The curriculum vitaes are required for proving that the personnel asking to conduct the research are capable of doing so. 2. Organizational (Operational) Proposal - This type of proposal contains recommendations to initiate an activity or to change and organizational policy, practice, procedure or structure. 3. Product (Service) Proposal - It recommends a new product, modification of company outputs or changes in the services rendered by an institution.