QFD: House of Quality

Project:
Revision:
Date:
Correlations
Positive
+
Negative

No Correlation
Relationships
Strong

Moderate

Weak


Direction of Improvement
Maximize

Target

Minimize


Column # 1 2 3 4 5 6 7 8
Direction of Improvement

Customer Competitive Assesment



R
o
w

#



R
e
l
a
t
i
v
e

W
e
i
g
h
t



C
u
s
t
o
m
e
r

I
m
p
o
r
t
a
n
c
e



M
a
x
i
m
u
m

R
e
l
a
t
i
o
n
s
h
i
p
R
o
u
g
h
n
e
s

s
u
r
f
a
c
e
D
e
b
u
r
e
P
e
r
l
a
k
u
a
n

P
a
n
a
s
K
a
l
i
b
r
a
s
i

a
l
a
t

u
k
u
r
K
e
t
e
l
i
t
i
a
n

m
e
s
i
n

b
a
i
k
P
e
n
g
e
m
b
a
n
g
a
n

S
D
M
P
e
l
a
y
a
n
a
n

B
a
i
k
P
a
c
k
a
g
i
n
g



O
u
r

P
r
o
d
u
c
t



R
o
w

#
1 |||||||||||| 25% 7 9 Kualitas Baik

4 2 3 1
2 ||||||| 14% 4
1
Harga Murah

1 4 3 2
3 | 4% 1 3 Kemudahan memperoleh produk

1 3 4 3
4 |||||||| 18% 5 9 Safety

4 2 3 4
5 |||||||||| 21% 6 3 Tahan Lama

5 3 3 5
6 ||| 7% 2 3 Variasi ukuran banyak

3 4 5 6
7 ||||| 11% 3 9 Service

3 3 2 7
Target
Max Relationship 9 9 9 9 9 3 9 3
Technical Importance Rating 303.571 175 250 225 246.429 260.714 96.4286 96.4286
Relative Weight 18% 11% 15% 14% 15% 16% 6% 6%
Weight Chart
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T
e
c
h
n
i
c
a
l

C
o
m
p
e
t
i
t
i
v
e

A
s
s
e
s
m
e
n
t
Our Product 1 3 4 2
2 3 5 1
3 0 4 5
Column # 1 2 3 4 5 6 7 8



W
e
i
g
h
t

C
h
a
r
t

Engineering
Characteristics



C
o
m
p
e
t
i
t
o
r

#
1
:

P
r
o
d
u
c
t

N
a
m
e



C
o
m
p
e
t
i
t
o
r

#
2
:

P
r
o
d
u
c
t

N
a
m
e
0 1 2 3 4 5
Customer
Requirements
(Explicit and
Implicit)
T
a
r
g
e
t

f
o
r

F
u
n
c
t
i
o
n
a
l

R
e
q
u
i
r
e
m
e
n
t

#
1
T
a
r
g
e
t

f
o
r

F
u
n
c
t
i
o
n
a
l

R
e
q
u
i
r
e
m
e
n
t

#
3
T
a
r
g
e
t

f
o
r

F
u
n
c
t
i
o
n
a
l

R
e
q
u
i
r
e
m
e
n
t

#
2
Competitor #1: Product Name
Competitor #2: Product Name
5
4
3
2
1
0
Column B Column B
Column B Column B
Column B
Row 53 Row 54 Row 55
Relative
Weight
is:
(Custom
er
Importa
nce) /
sum
over all
Custom
er
Require
ments
of
(Custom
er
Importa
nce * #
of
Custom
er
Require
ments)