ABSTRACT

Title : performance evaluation of mutual funds

Company: Zen Securities limited.
Introduction:
Mutual funds culture started in India in 1960s with the selling up of UTI in
1964.mutual fund is a kind of trust that manager the pool of money collected from various
investors and it is managed by a team of professional fund manages (usually called an asset
management company) which is appointed by the trustee as a investment manager of the mutual
fund and it is required to be approved by the SEBI to act as an Amc of the mutual of the fund.
Mutual funds are financial instruments offered to the public by the finance
corporations. These funds are resourcefully managed collective investments, which pools money
from a number of investors and use that money as investment in various stocks, short-term
money market financial instruments, bonds, and other securities to earn interest and distribute it
as dividends. The investment by the mutual fund is made in equities, bonds, debentures, stock,
etc., depending on the terms of each scheme floated by the fund.
The basic purpose of the study is to give broad idea on Mutual Funds and
analyze various schemes to highlight the diversified investment that Mutual Fund offers to its
investors. Through this study one can understand how to invest in Mutual Funds and turn the raw
investment into ripen fruits by taking wise decisions, taking the risk factors into account.
Conclusion:
This project explains about the investors preferences in Mutual Fund means Are
they prefer any particular Asset Management Company (AMC), Which type of Product they
prefer, Which Option (Growth or Dividend) they prefer or Which Investment
Strategy they follow (Systematic Investment Plan or One time Plan).
Name: Bvk.Adithya
Roll No: 12R21E0007