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(llnal Lxam ls scheduled for 01234567 /2829:2; <=
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know Lhe Lhree A's of acLlve llsLenlng (aLLenLlon, aLLlLude, ad[usLmenL) and be able Lo
ldenLlfy examples of each
know Lhe barrlers Lo effecLlve llsLenlng (anLlclpaLlng, [udglng, reacLlng emoLlonally) and
be able Lo ldenLlfy examples of each
undersLand Lhe sLraLegles Lo encourage effecLlve llsLenlng (make your llsLeners care,
cue your llsLeners, convlnce Lhem Lo engage) and be able Lo ldenLlfy examples of each

F?5E>2; N H $14I2J82 $J5M63I3

undersLand Lhe concepL of eLhnocenLrlclLy
know Lhe approaches Lo audlence analysls (dlrecL observaLlon, lnference, daLa sampllng)
and be able Lo ldenLlfy examples of each
know Lhe caLegorles of audlence analysls:
o SlLuaLlonal analysls
o uemographlc analysls
o sychologlcal analysls
o MulLlculLural analysls
o lnLeresL and knowledge analysls
undersLand whaL cognlLlve dlssonance ls

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know Lhe dlfferenL Lypes of supporLlng maLerlals (LexL and slldes)
o lacLs and sLaLlsLlcs
o 1esLlmony
! LxperL
! Lay
! resLlge
o Lxamples
o narraLlves
undersLand, and be able Lo deflne Lhe concepL of parlLy
Pave a general undersLandlng of lnLerneL resources
o Search englnes
o ueflnlng search Lerms
o WebslLes
o CovernmenL documenLs

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undersLand Lhe sLraLegles for consLrucLlng clear and vlvld messages:
o uslng slmple language
o uslng concreLe and preclse language
! undersLand absLracL vs. concreLe language and be able Lo ldenLlfy
examples of each
know Lhe dlfferenL sLyllzed language Lechnlques and be able Lo ldenLlfy examples of
each (LexL and classroom exerclse ln sLyllzed language):
o MeLaphors and slmlles
o AlllLeraLlon
o AnLlLhesls
o arallel sLrucLure and language
o ersonallzed language
know whaL hyperbole ls

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know whaL epldelcLlc oraLory ls (LexL and slldes)
undersLand Lhe Lechnlques of ceremonlal speaklng (LexL and slldes):
o ldenLlflcaLlon
! use of narraLlve
! 8ecognlLlon of heroes and herolnes
! 8enewal of group commlLmenL
o MagnlflcaLlon
Cenerally speaklng, know Lhe Lypes of speclal occaslon speeches and be able Lo ldenLlfy
examples of each (LexL, slldes and classroom exerclse ln ceremonlal speaklng)
o Speech of lnLroducLlon
o 1oasL and roasL
o Speech Lo presenL an award
o AccepLance speech
o keynoLe address
o CommencemenL speech
o CommemoraLlve or LrlbuLe speech
o AfLer dlnner speech




PA? S1uu?lnC!