RACQUET BALL FEASIBILITY ANALYSIS

Expeted Growth in
Number of Players
Year
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2015

10%
Number Players
(Thousand)
600
635
655
700
730
762
812
831
877
931
967
1,020
1,077
1,139

Retail Price
(per ball)
$1.75
$1.75
$1.80
$1.90
$1.90
$1.90
$2.00
$2.20
$2.45
$2.45
$2.60
$2.55
$2.50
$2.50
2.801

Ball Sold
(miilions)
5.932
6.229
6.506
6.82
7.161
7.895
7.895
8.224
8.584
9.026
9.491
9.996
10.465
10.981

Average
9.8867
9.8094
9.9328
9.7429
9.8096
10.3609
9.7229
9.8965
9.7879
9.6950
9.8149
9.8000
9.7168
9.6409
9.8298

0
1
2
3
4
5
6
7
8
9
10
11
12
13

Price Ratio*

Percent Who Would Buy

New Ball

0.5
0
1.0
11
1.5
41
2.0
76
2.5
95
3.0
100
*Price of Woodrow ball / Price of new ball.