Guided by
Mr. Abdus Samad Chowdhury
Senior Management Counselor
BIM, Dhaka
Submitted By
Md. Fuad hasan
ID- 14MM017
PGDMM
November 5, 2014
To
The Supervisor
Senior Management Counselor
Marketing Management Division
Bangladesh Institute of Management
Dear Sir,
With due respect I am presenting the proposal of term paper on Strategic Analysis of
Bangladesh Mobile Telecom Industry & Grameenphone Limited. Here I have tried to
give a brief outline of the term paper, which I would likely to submit you.
I would be glad if you go through the proposal and allow me to work on mentioned topic.
Yours faithfully
mobile phone operator in Bangladesh. Today GP is the market leader and Banglalink is
the market challenger, in terms of number of subscribers they have, in Bangladesh
mobile telecom industry. Hence I have preferred the mobile telecom industry of
Bangladesh for my current study and chosen Grameenphone Limited (GP) as the case. Here
I give a figure through which we can get a view of total market share o Telecom industry in
Bangladesh.
5. Methodology:
This study is exploratory in nature. This study is mainly based on secondary data. This
study will conduct by collecting data from different sources such as different publication,
annual report of Grameenphone Limited, Bangladesh Telecommunication Regulatory
commission web site, and also some different website from where we can collect relevant
data.
In this report I will use some statistical graph such as Bar chart, Pie chart etc.
It will also include some table and figure.
6. Limitations:
There are some limitations for the research like: