Senior

Scheduler
Melissa Bridges

http://
www.youtube.com/watch?v=9_ZSYfCtylE

Memory Loss
Is No Laughing Matter

By the Numbers:
In 2014 there are over 35 million
Seniors in three age groups 64-69,
70-74, & 75-79.
By 2020 these groups are expected
to grow to 43 million people as Baby
Boomers enter the Senior
demographic.
13% of current Seniors suffer from
some form of cognitive impairment.

SENIOR SCHEDULER
APP

APPLE
IOS

ANDRIO
D

So
How Does It
Work???

 At App Wake Up, user

hears the following daily
update.

Wake Up
Feature!
Alarm Option
or Motion
Option!!

DAILY
SCHEDULE

Good Morning! Today

is Monday, April 21st.
It is 7:15 AM.

The temperature is 75
degrees and sunny outside.
Chance of rain is 30%.

Monday April 21, 2014

Appointments
10:00am Dentist
2:00pm Doctor Smith
4:00pm Therapy

Social 6:00pm Bunco

Medications
8:00 am
8:00 am
Pressure
8:00 pm
8:00 pm
Pressure

Vitamin B12
Blood
Plavix
Blood

For Medication Reminders:

Hello, It is 8:00 am. It is

time for your medications
this morning. You have two
to take at this time.

Acknowledge Medication Is
Taken
Have you taken your
medication?

YES

NO

For Appointments
Hello, you have a Drs appointment in
two hours. Would you like another
reminder in 10 minutes or would you
like to dismiss this reminder?

DISMIS
S

SNOOZ
E

What happens
after a App
registers an
update?
A family member(s) receives a
text or email notifying them that
their loved one has done so.

Hello, your
mother just
acknowledged
taking her
morning
medication.

Hello, your
father just
acknowledged
his Dentist
appointment
for today.

Safety Features (Manually

Enabled)
If App is set to wake to motion in the room
and does not register any by a reasonable
time or Alarm is not reset after Alarm Time,
notification can be sent to family member
asking them to perform a safety check.
App can remind user to eat through out the
day and also to turn all appliances off. It
can also remind them to check all doors
are locked at night. However, if this
feature is a necessity, senior may not be
able to truly live alone.

Benefit
Features for
Family
Members

App will
notify via
text or email

When App activates each

day, notification is sent to
let family member know
their loved one is awake/
app is active.
Further updates will be
coming throughout the day.
Web cam can be activated
for a video chat to
personally check on loved
one.
Overall benefit for Family
Members is Peace Of Mind!

WHAT HAPPENS WHEN APP IS IN

IDLE MODE DURING THE DAY?
App scrolls
through family
pictures!
MEMORY LANE!

Seniors and Technology

http://www.youtube.com/watch?v=cAWnVL3yMeU
77% of Seniors have cell phones up from 69% in 2011.
18% are smartphone users while tablet and e-reader
use is also at 18%. YES! Seniors use technology and
these numbers will continue to climb!

Marketing
Strategy
30 Day Test
Market
Period

Test Marketing at Retirement

Communities
Both Independent and
Assisted Living participants.
Each group will use the App
to evaluate how the features
work for each of the different
users needs and their
families.
After test market period,
survey will allow us to change
app features if necessary
before a full market roll out.

After Test
Market
Period
*Test Market Surveys
Are Evaluated
*Any Product
Adjustments are
Made

App will be promoted via

websites such as Facebook,
Senior Living, etc.
Informative Pamphlets and
flyers will be placed in
Doctors offices and
Pharmacys
Pamphlets and flyers will
also be given to Retirement
communities for placement
in their community activity
areas.