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FILLING THE GAP:

What teachers and students
need to know about social media
Professional Development Workshop at
Mahopac High School
By Clair Moritz-Magnesio

Introduction

Digital Footprint

Agenda

Social Media
Creating Content
Questions and Answers
Your Turn

What Is A Digital Footprint?

All items online posted about you
Two types of digital footprints: passive and active

What is a Digital Footprint?

Does it matter who has your data?

Benefits of
sharing information online

Risks of
oversharing information online

Shopping preferences

Identity theft

Make online photo albums

College application

of friends
Make mash-ups or
remixes
Text or email with friends

denied
Jobs denied
Reputation ruined

What you need to know and

understand
Demographics
Track
Cookies
Target

Ways to protect yourself

Do not provide your email address
Unsubscribe from listservs
Limit the number of times you click on ads
Disable cookies
Use pop-up blockers
Examine privacy policies

Web browsers that dont track you and still give

good results?
DuckDuckGo.com

startpage.com

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Social Media The Big Picture

Facebook 71%
Instagram 52%
Snapchat 41%
Twitter 33%
Vine 24%
Tumbler 14%
Different social media site 11%

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Dos and dont of Social Media

Do

Dont

Create separate

Do not post grades or

professional and personal

accounts
Use strict privacy settings
Tell students how you will
be using social media
Teach students to create
positive online profiles

comment upon a students

grade
Do not reveal information
about students that
indicate their grades,
courses, schedules
Never initiate a one-onone social conversation

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Nothing is private

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This is one that

concerns
teachers

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Nothing is private once posted

IP address
Domain registration
Device registration

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Collective Intelligence
What is collective intelligence?
An excellent example is www.PhilaPlace.org

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Examples of collective intelligence

Interactive role playing
Doing a group project
Create wikis
Making a movie
Online sharing
Blogs
Publishing a newspaper
Create websites
Contests to answer problems or create products

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What do students learn from Social Media?

Technology skills
Open to new ways of thinking
Creativity
Collaboration
Communication skills

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Posting Etiquette
Dos

Dont

Carefully read your posts

Dont be disrespectful of

Keep posts short

others opinions
Dont post in anger
Dont use all caps
Dont use inappropriate
language on social media

Keep posts on topic

Use spell check
Save a draft

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Are you creating the digital image you want?

Ask students to consider how they want the world to

identify themselves
Can they stand behind their posts, pictures and
words
Have students Google themselves
Ask students to create one sentence to represent
how they want to be seen online

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Be an expert on one social media site

Figure out which social media sites you are

interested in using for your departments.

In your departments have one person become
an expert on one social media site.

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Questions and Answers

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Now Its Your Turn!

Look at your own digital footprint
Look at privacy settings on frequently visited websites
Look at commonsensemedia.org
Try searches on Google vs. DuckDuckGo
Try an image search on startpage.com

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References
Brinded, L. (2015). RBS Boss leaves weeks after these Snapchat pictures were put on Instagram by his daughter. Business Insider. Retrieved April 12, 2015 from
http://www.businessinsider.com/rbs-boss-rory-cullinan-leaves-just-weeks-after-snapchat-pictures-were-unveiled-on-instagram-2015-3
Common Sense Media. (2015). Scope and Sequence. Retrieved April 10, 2015 from https://www.commonsensemedia.org/educators/scope-and-sequence
Concordia University. (2012). Dos and Dont for Educators on Social Media. Retrieved April 11, 2015 from
http://education.cu-portland.edu/blog/teaching-strategies/dos-and-donts-for-educators-and-social-media
Edutopia. (2015). Beyond Emily: Post-ing Etiquette. http://www.edutopia.org/netiquette-guidelines
iSafe (2015). Your Digital Footprint. Retrieved April 12, 2015 from http://isafe.org/
Lenhart, A. (2015). Mobile Access Shifts Social Media Use and Other Online Activities. Pew Research Center. Retrieved April 8, 2015 from
http://www.pewinternet.org/2015/04/09/mobile-access-shifts-social-media-use-and-other-online-activities/
Loranger, H. and Jakob Nielsen. (2013). Teenage Usability: Designing Teen Targeted Websites. NN/g Nielsen Norman Group. Retrieved April 5, 2015 from
http://www.nngroup.com/articles/usability-of-websites-for-teenagers/
New York City Department of Education. (2014) Teacher Guide to Student Social Media Guidelines. Retrieved April 8, 2015 from
http://schools.nyc.gov/NR/rdonlyres/7EA5307F-B397-4402-9C15-105CDAE349DE/0/teachersguide_FINAL.pdf
Smart, M. P. (2008). Listening to themselves: Podcasting takes lessons beyond the classroom. Edutopica. Retrieved April 8, 2015 from
http://www.edutopia.org/podcasting-student-broadcasts
Smoking Gun. (2007). College sued over Drunken Pirate Sanctions. Retrieved April 9, 2015 from
http://www.thesmokinggun.com/documents/crime/college-sued-over-drunken-pirate-sanctions
Wawro, A. (2013). Get your privacy ducks in a row with DuckDuckGo. PCWorld. Retrieved April 12, 2015 from
Warwo http://www.pcworld.com/article/2035703/get-your-privacy-ducks-in-a-row-with-duckduckgo.html
Images:
Hamm, Mark. Jump on the Social Media bandwagon. Retrieved from https://www.flickr.com/photos/matthamm/2945559128/
Photo attribution by PhotosForClass.com Retrieved from (http://creativecommons.org/licenses/by/2.0/)