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    Daftar Isi

    Diunggah oleh

    Miko Claser Mild
    AAA

    Hak Cipta:

    © All Rights Reserved
    Unduh sebagai DOCX, PDF, TXT atau baca online dari Scribd
    Tandai sebagai konten tidak pantas
    dari 2

    DAFTAR ISI

    KASUS 4-1
    Vershire Company
    BAB I
    STUDI KASUS
    1. Ringkasan Kasus
    1.1............................................................................................Latar Belakang Industri
    ...............................................................................................................................1
    1.2..........................................................................Analisis SWOT Vershire Company
    ...............................................................................................................................3
    1.3....................................................................................................Strategi Pemasaran
    ...............................................................................................................................4
    BAB II
    PEMBAHASAN
    2. Pokok Pembahasan
    2.1............................................................................................Pertanyaan Studi Kasus
    ...............................................................................................................................6
    BAB III
    KESIMPULAN
    3. Kesimpulan Kasus..........................................................................................................10

    KASUS 4-2
    New Jersey Insurance Company
    BAB I
    STUDI KASUS
    1. Ringkasan Kasus
    1.1..........................................................................................................Latar Belakang
    ..............................................................................................................................11
    1.2.....................................................................................................Rumusan Masalah
    ..............................................................................................................................11
    1.3.......................................................................................................Analisis Masalah
    ..............................................................................................................................11
    BAB II
    PEMBAHASAN
    2. Pokok Pembahasan
    2.1............................................................................................Pertanyaan Studi Kasus
    .............................................................................................................................13
    BAB III
    KESIMPULAN

    3. Kesimpulan
    3.1....................................................................................................Kesimpulan Kasus
    .............................................................................................................................16
    3.2............................................................................................ Rekomendasi
    .............................................................................................................................16

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