MBA

IN A DAY
BASED ON THE BOOK BY

STEVEN STRASLER, Ph D.

SECTION I
PEOPLE: MANAGEMENT, AND POLICY

1. 2. 3. 4. 5.

HUMAN RESOURCES ORGANIZATIONAL BEHAVIOUR LEADERSHIP AND TEAM BUILDING ETHICS NEGOTIATION

SECTION II
MONEY: ECONOMICS, FINANCE AND ACCOUNTING

1. ACCOUNTING AND FINANCE 2. INTERNATIONAL, NATIONAL AND LOCAL ECONOMICS

SECTION III
MARKETING AND STRATEGY
1. MARKETING: STRATEGY AND COMPETITIVE ANALYSIS 2. ADVERTISEMENT AND PROMOTIONS 3. COMMUNICATIONS AND PRESENTATIONS

SECTION IV
SYSTEMS AND PROCESSES
1. 2. 3. 4. PROJECT MANAGEMENT MANAGEMENT INFORMATION SYSTEMS E-COMMERCE AND WWW QUALITY MANAGEMENT SYSTEMS

HUMAN RESOURCES
1. 2. 3. 4. PLANNING AND IMPLEMENTATION RECRUITMENT & SELECTION TRAINING (PERSONAL, PROFESSIONAL AND LAEDERSHIP) 360 DEGREE ASSESSMENT AND A COMPETITIVE TOOL

ORGANIZATIONAL BEHAVIOUR
1. MANAGEMENT AND EMOTIONAL INTELLEGENCE 2. MOTIVATION AND COMPENSATION 3. FLEXIBLE WORK SCHEDULES AND JOB ANALYSIS 4. CULTURE, STRUCTURE AND REENGINEERING 5. HIGH PERFORMANCE AND METHODS OF CONTROL, MODERN TRENDS IN BEHAVIOUR DESIGN

LEADERSHIP AND TEAM BUILDING

1. LEADERSHIP VS MANAGEMEN, ROLE OF MANAGERS 2. FUNTIONS OF MANAGEMENT POLCA CDR 3. LEADERSHIP STYLES AND ROLES 4. TEAM BUILDING TYPES (FORM, STORM AND NORM)

ETHICS
1. ENRON AND WORLDCOM, CORPORATE CULTURES 2. ETHICAL, WRITTEN STANDARDS 3. TRAINING AND POOR ETHICS 4. COMPLAINTS AND REGULATION 5. ETHICS TODAY AND SOCIAL RESPONSIBILITY

NEGOTIATION
1. COMMON MISCONCEPTION, GOALSTYLES 2. PRENEGOTIATION, HOME WORK, BATNA 3. NEGOTIATION PROCESS AND TRICKS 4. STATISTICAL DATA 5. DO¶S AND DONT¶S

ACCOUNTING AND FINANCE

1. CASH VS ACCRUAL 2. DOUBLE ENTRY, DR AND CR 3. BALANCE SHEET, INCOME STATEMENT, ARRANGEMENT AND CHART OF ACCOUNT, COMPONENTS, PAYROLL, AP,FIXED ASSETS, INVENTORY, AR, ORDER 4. COST ACCOUNT, PRACTICAL ACCOUNTING, GAAP, F.M., TAXATION, DEDUCTIONS

INTERNATIONAL, NATIONAL AND LOCAL ECONOMICS

1. MICRO AND MACRO ECONNOMICS, ECONOMIC SYSTEMS 2. SUPPLY AND DEMAND, FACTORS 3. BUSINESS LIFE CYCLE 4. ISSUES, STABILITY, PRODUCTIVITY, INFLATION, EMPLOYMENT, POPULATION, CONSUMERS ETC
5. INTERNATIONAL ECONOMICS,CHALLENGES, POLICIES

MARKETING: STRATEGY AND COMPETITIVE ANALYSIS

1. KEY COMPONENT: CREATING VALUE 2. SEGMENTATION, STRATEGY, R & D 3. PRICING, PLACEMENT AND VALUE CHAIN 4. POSITIONING, PEST, SWOT, PORTER¶S FIVE FORCES OF COMPETITION

ADVERTISING AND SALES PROMOTION

1. BRANDING, IDENTITY, IMAGE AND LOYALITY, COMMUNICATION PROCESS 2. PROMOTIONAL MIX 3. ADVERTISING MEDIA 4. TRENDS AND ISSUES & ETHICS 5. SALES PROMOTION, PERSONAL SELLING, PUBLIC RELATION, DIRECT SELLING.

COMMUNICATIONS AND PRESENTATIONS

1. TO OR NOT TO PRESENT 2. PREPARATION, DELIVERY AND ELEVENTH HOUR 3. DO¶S AND DONT¶S 4. INTRODUTION, BODY, VOICE, QUESTION AND ANWERS AND CLOSING

PROJECT MANAGEMENT
1. 2. 3. 4. 5. 6. ROLE OF PROJECT MANAGER SCOPE AND WBS PLANNING, SCHEDULING, COST, TIME RISK AND ESTIMATION PROJECT TEAM REPORTING AND TERMINATION

MANAGEMENT INFORMATION SYSTEMS

1. HARDWARE AND SOFTWARE 2. CHIEF INFORMATION OFFICER AND FUNTIONS OF MIS 3. TPS, MRS, DSS, EIS, OIS, AI, EXPERT SYSTEMS 4. COMPUTER CRIME 5. NETWORKS, INTERNET AND LEADING TRENDS IN INFORMATION TECHNOLOGY

E-COMMERCE AND WWW

1. EFFECTS OF INTERNET ON BUSINESS 2. FACTS, USERS, SYSTEMS AND ECOMMERCE 3. E- COMMERCE STRATEGY, WEBSITE SETTING, CONTENTS AND MAINTENANCE 4. EFFICIENCIES OF E-COMMERCE AND INTRANETS

QUALITY MANAGEMENT SYSTEMS

1. DEFINITION, IMPORTANCE AND HISTORY 2. QUALITY IN USA AND IN PAKISTAN 3. STANDARDISED SYSTEMS, TQM, CQI, SIX SIGMA 4. ELEMENTS OF QUALITY SYSTEMS, DESIGN, CUSTOMER, PURCHASING, EDUCATION, TRAINING, DATA, CHARTS AND AUDITING

THANK YOU
‡ WISH YOU ALL THE BEST