Apple
Corporate Structure
committed to
bringing the best
user experience
design and develop
its own operating
systems
contributing to the
companys
successful
innovation.
Corporate Culture
policy was to keep
things confidential
tight control over
information
capabilities in
supporting
changes
match the
dynamics of its
business
environment
Organizational Activity
Analysis
30,000
25,000
20,000
2010
15,000
2009
10,000
2008
5,000
0
Europe net sales
-5,000
Finance
$80,000
$70,000
$60,000
$50,000
$40,000
$30,000
$20,000
$10,000
$0
2010
2009
$70,000
$60,000
$50,000
$40,000
Total turnover( $ in million)
$30,000
$20,000
$10,000
$0
2010
2009
2008
Human Resources
Management
46,600 full-time equivalent
employees
additional 2,800 full-time equivalent
temporary employees
contractors.
Research and
Development