Effective

Public
Communicati
on

Mural

Introduction
Mural is any piece of artwork that painted on the
wall, ceiling and large surface. Mural can be
painted in the exterior or interior of a building.
Characteristic of the muralist and mood of the
muralist while painting mural can be reveal
through his mural. Mural usually contain a
positive message, history of the place or just
plainly enjoyment. Mural can function as making
the city a live with beautiful painting.

Mural Art 1 :
Hang Tuah

ARTIST BACKGROUND
Warna Studio
- Razlan Adnan (Manager, Founder &
visual artist)
- Established in year 2009
- located at Shah Alam, Malaysia
- Provide creative,unique (historical)
and artistic artworks for personal,
commercial and corporate needs such
art and design.
- Progressively doing projects or
business around Malaysia.

Description of the mural art

This mural painting depicts the story of the great warrior Hang Tuah
during the old Malacca. This painting illustrate the process of pirates
conquering another country and the life of Hang Tuah which are shown at
the bottom. This painting features the life of people and the culture
practiced during the olden days.

Conce
pt

2. Passive perception
viewers have a better understanding
through senses (sight). visual
communication. Illustrations of the
mural art itself able to show and
explain the procedures and things that
happened in the past.

3. First impression
Able to refresh
viewers mind about
the story of Hang
Tuah in Melaka

1. Non-verbal messages
The actions shows the
preparations and
conquering process.

5. Selective attention
Focus of the actions
of people

4. Intercultural communication
The culture of Malay dress
codes in the past - Able to
identify the dressings of the
people according to gender and

Mural Art 2 : Dancing Dutch

ARTIST BACKGROUND
Artist: Super Sunday
Background: Graffiti
company that was
commissioned to carry out
the graffiti project along
the
Melaka River
- It is the longest graffiti
art in Melaka and the most
prominent one we have
done so far, says Tengku
Amin Zuddin, one of the
cofounders of Super
Sunday. Our concept is
more to Malaysian
influences.

Description of the
mural art

Portrays the lifestyle and culture of the Dutch when they

invaded Malacca in 1641. The Dutch ruled Malacca for the
longest period, thus Malacca carried the Dutch elements
through dance, attires and architecture.

Concept
2. Subjective perception
The happiness of the Dutch
dancers depicts the celebration of
Malaccas freedom from the
ruling of the Dutch.

1. Non-verbal messages
The facial expression of
happiness is shown
through the Dutch
dancers who are smiling.

3. Tactile communication
The Dutch dancers in the mural are
seen dancing arm in arm,
portraying the joy of celebration
shared between them.

5. Proximity
The closeness between the
dancers suggests that they
are close friends or even
couples.

4. Connotative meaning
Green background represents
growth, renewal and rebirth. It
gives out a positive feeling,
where the freedom from Dutchs
ruling is viewed as a celebration.

Laman Seni 7 -Redefining back alley

(lorong belakang)
The aim of this two project is to
change the perception of people on
lorong belakang which is always dirty
and dangerous to a more positive view
and wish to attract more people to
these area to appreciate arts and
architecture.
These area are aimed to be a platform
for younger generations to express
their ideas and talents to benefit the
society.
This project is in conjunction with the
Zon Bersih campaign.
LS2 is the pioneer street art project

Mural Art 3 :
Expression

Description of the
mural art

Multi-facial expression with its own meaning and

message that differs based on the viewers perception
and interpretation of it.
Causes the viewer to wonder what is actually
happening? Is there something that has agitated these
people that invoke these expressions from them?

Concept
2. Connotative meaning
Grey shows depression, sadness,
loneliness and isolation.
Grey also creates an effect to its viewer
of detachment where it is cold,
indifferent and uncaring.

3. Subjective perception
The expressions portrayed could lead to a
thinking of how in the society nowadays,
some people may fell thrilled watching
other people in despair or hardship while
some might judge them and some will be

1. Non-verbal communication
Gestures, facial expressions, eyes,
smile and frown shown in the mural
art suggest excitement, awkwardness
as well as shocked towards the
subject.

5. Deceptive communication
The expressions showed are
misleading as it leads viewers
to a thinking of judging and
stereotyping towards the
subject which convey hurtful
message.
4. Selective attention
The eyes of the people in
the mural art are all
directed to a direction
which is the subject.
Their attention is on the

Mural Art 4 : Shah Alam

Description of the mural art

This mural art featuring the landmark of Shah Alam Masjid Sultan
Salahuddin Abdul Aziz Shah. From the left part of this mural art, we
can found that those Shah Alam residents who love cleanliness are
working together to clean up their residence area. Besides, from the
right part of this mural art, we can found that this mural art is
probably highlighting the fact that MBSA spent a lot in putting up
those bicycle lanes around Shah Alam city center.

Concept
5. Selective
attention
Focus on the
activity of resident
of Shah Alam. It
shows that Shah
Alam is a green
area place.

1. Connotative meaning
The artist use orange colour on
those Shah Alam resident.
Orange symbolizes energy,
vitality, cheer, adventure and
good health.

4. Interpersonal relationships
This mural art depicts the peaceful
and harmony relationships between
the resident of Shah Alam. Although
they came from different family or
background, even different in race,
but they still can work together for
the cleanliness of Shah Alam.
3. First impression
From the landmark
of Shah Alam
Masjid Sultan
Salahuddin Abdul
Aziz Shah. We can
know that this
mural art is about
2. Nonverbal communication
the status in Shah
Some of the resident of Shah
Alam.
Alam holding a cleaning tool and
some of them lift their hands up
with fist. They all looked very
excited. These show that those
resident love Shah Alam much

Reference
Yeoh, M. (2010). Melaka River Arts Project | JUICEOnline.com.
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http://www.juiceonline.com/melaka-river-arts-project/
Malaysian Digest,. (2015). Street Art Today: Social Advocacy, Corporate
Advertising Or Tourist Attraction?. Retrieved 12 November 2015, from
http://www.malaysiandigest.com/frontpage/282-main-tile/540755-street-a
rt-today-social-advocacy-corporate-advertising-or-tourist-attraction.h
tml
Empowered By Color,. (2015). The Color Gray. Retrieved 12 November
2015, from http://
www.empower-yourself-with-color-psychology.com/color-gray.html
Author Unknown. (2013, May 13). The riverside of Malacca River.
Retrieved 9 November 2015. Retrieved from http://
j-travel.blogspot.my/2013/05/walk-alongriverside-of-malacca-melaka.ht
ml