CELCOM AXIATA GROUP

FUNDAMANTELS OF MANAGEMENT (MGT162)

PLANNING
The definition of planning is the process of
outlining the activities that are necessary to
achieve the goals of the organization. The
purpose of planning is to ensure that the
organization is effective in its activities.

PLANNING
Every organization has their
own vision and mission. Same
goes to Celcom Axiata Group,
they have their own
achievement that they want to
achieve and their vision,
mission and goal statement.

Celcom Axiata Group, the most experienced mobile telecommunication

company with the widest coverage in the nation, covering 95% and 85%
of the population with its 2G and 3G networks respectively. It provide
both prepaid and postpaid.

PLANNING
At Axiata, they are committed
to the triple bottom line of
economic of environmental
and social management, in line
with their broader goal of
advancing asia.

Their approach to sustainability is the based of the four main pillars of

beyond short terms profits, nurturing people, process excellence and
planet & society.