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ARMIN

HOFMANN
Chris chavez

Born in Switzerland in 1920


Studied at the school of Arts and
Crafts in Zurich
Worked as a Lithographer in Basil
and Berns

in 1947 begin teaching at the Basel


school of Arts and Crafts For 40
years

Philosophy

possess great typographic and photographic


purity of form.
amplifying the impact by reducing the visual
idea to its essential components.
In its purity of form and purposeful
expression, Hofmanns work is uniquely
personal.
His work deals with the universal language
of signs and symbols, often including
serendipity and always aiming for timeless
beauty.

Quotes

Another reason for my interest in the use of


black-and-white in design lies in my intense
preoccupation with the forms and analysis of
signs and symbols.
For after all, a poster does more than
simply
supply information on the goods it
advertises;
it also reveals a societys state of mind.

Resources

http://www.aiga.org/medalist-arminhofmann/
http://www.azquotes.com/author/47070-Arm
in_Hofmann
https://eyeondesign.aiga.org/armin-hofmann
/