MC PLANNING OF Emirates

HELLO TOMORROW

Sustainability
Airline Brand
1985

Campaign

Sponsorships

Global Audience

ADVERTISING
TV

PRINT AD

The New York Times

BILLBOARD
OOH

DIGITAL
Social Media

EVENTS &
SPONSORSHIP

Bus
Branding

Harmony

Packaging
Post campaign
recycle

RECOMMENDATION
Rather than focus on sleeper seats and in-flight
meals, Emirates wanted to take ownership of this
new, highly inspiring global mindset. 'Hello
Tomorrow'is an open-arms greeting to our new
borderless world, and positions Emirates as the first
real global airline, inspiring interconnectedness and
open-mindedness among every class of traveler.
TV advertisement or Print ads, Billboards in NY or
metro rail station in Milan, Facebook/ Twitter or any
international websites, watching football or riding on
branding bus-