Question
3:
Podcast
/
Interview
Script
What
have
you
learned
from
your
audience
feedback?
(Intro
music
plays,
voice
enters
shortly
after)
Interviewer:
Hello
and
welcome
to
the
FR
educational
podcast!
Today
we
are
going
to
be
talking
about
pre-planning
for
film,
and
the
importance
of
audience
feedback!
To
help
us
with
this,
we
have
brought
in
special
guest
Liam
Monk
to
discuss
his
recent
short
film
JACKED.
So,
hows
it
going
Liam?
Liam:
Im
good
thanks,
cheers
for
letting
me
on
the
show!
Interviewer:
Youre
very
welcome
Liam,
its
a
pleasure
to
have
you
on
board.
Now,
lets
talk
about
the
film.
Liam:
Sure
thing.
Interviewer:
So
could
you
just
quickly
tell
us
what
your
films
about?
Liam:
Well,
it
is
a
social
realist
text,
which
means
that
it
is
a
type
of
drama
that
focuses
on
presenting
the
world
as
realistically
as
possible.
So,
these
usually
focus
on
the
more
negative
side
of
our
modern
culture.
Interviewer:
Yes,
social
realists
never
seem
to
have
a
great
outlook
on
life
do
they?
Liam:
ha,
no
they
do
not!
So,
to
follow
this
standard,
my
films
story
follows
an
18-year-old
boy
called
James,
who
is
walking
home
from
college
with
his
girlfriend
Kerry.
Him
and
his
girlfriend
end
up
arguing
and
breaking
up,
he
walks
home
on
his
own,
but
then
hes
followed
by
two
men
who
end
up
robbing
him.
Then
finally,
hes
is
walking
home
after
the
attack,
but
finds
one
of
his
attackers
unconscious
body
in
front
of
a
stopped
car.
Interviewer:
Wow!
So
a
really
exciting
story
you
have
there!
Liam:
Thank
you
Interviewer:
So,
now
that
we
know
what
its
about,
tell
us
about
the
process
of
actually
making
it.
How
did
you
get
the
inspiration
for
all
the
different
events
and
styles
of
your
film?
Liam:
Well,
the
most
important
thing
before
making
any
film,
is
the
research
into
the
genre
your
film
is
in.
Interviewer:
So
audience
research
would
be
some
of
this
research?
Liam:
Yes,
to
understand
what
your
audience
will
want
from
your
film,
you
need
to
know
what
they
expect.
So
using
questionnaires,
surveys,
group
sessions
etc.
is
a
great
way
to
get
this
information.
Interviewer:
So
what
specifically
have
you
learnt
from
YOUR
audience
research?
Liam:
Well
firstly,
I
created
several
questionnaires
on
software
such
as
google
forms
or
websites
like
survey
monkey.
With
these
I
used
general
questions
to
ask;
who
watches
short
films
(you
know,
for
demographics)
what
people
expect
from
short
films
and
what
makes
a
good
short
film
in
their
eyes.
Interviewer:
So
you
used
this
to
gain
a
general
knowledge
of
what
you
needed
to
include
in
your
film?
Liam:
Yes,
I
applied
my
findings
from
this
research
into
the
design
and
planning
of
the
short,
constantly
considering
the
themes,
issues
and
conventions
used
to
reach
this
target
audience.
Interviewer:
So
what
exactly
did
you
find
out
about
your
specific
audience?
Liam:
Well
firstly,
I
found
out
that
most
people
who
gave
me
feedback
had
watched
short
films
through
a
solely
online
basis.
This
meant
that
they
had
all
consumed
short
films
through
online
media
such
as
YouTube,
Vimeo
or
Facebook.
Interviewer:
Yes,
this
is
very
common
for
the
younger
generation,
but
these
days
even
the
elders
are
starting
to
use
sites
like
those
now
arent
they?
Liam:
Yeah,
there
are
an
increasing
number
of
older
people
using
these
methods,
however
through
my
online
survey
I
found
out
that
they
still
do
not
have
a
large
number
in
the
active
online
community
of
short
films,
as
they
prefer
to
stick
to
more
traditional
methods.
This
concerns
more
upscale
events
such
as
cinema
screenings
or
film
festivals.
Interviewer:
So
how
did
you
change
your
plan
for
the
film
after
finding
out
this
information?
Liam:
Well,
people
online
like
to
watch
short,
straight-to-the-point
videos
that
catch
their
attention
right
away.
So
to
have
the
same
effect
in
my
short
film,
I
jumped
straight
into
action
(by
which
the
main
character
James,
is
arguing
with
his
girlfriend
Kerry).
This
would
then
make
the
audience
immediately
interested
in
what
was
going
on
in
the
frame
and
making
them
wonder
what
was
going
to
happen
next.
Interviewer:
Great!
Thats
a
perfect
example
of
applying
your
knowledge
from
your
audience
feedback.
But
now
could
we
talk
about
the
poster
for
your
film
as
well?
Liam:
Yeah
sure
Interviewer:
Great,
because
obviously
you
made
a
poster
to
go
along
with
the
film
to
help
advertise
it
as
a
professional
product.
Liam:
Yes,
it
really
helped
to
establish
a
high-quality
and
professional
feel
to
the
project,
and
the
poster
brought
exactly
that.
Interviewer:
Ok
so
tell
me,
did
you
also
use
audience
feedback
to
help
you
with
your
poster?
Liam:
Yes,
I
did.
I
showed
a
room
filled
with
my
peers
(who
fitted
perfectly
into
my
target
audience
category)
an
initial
idea
for
the
poster,
so
that
I
could
see
what
they
thought
about
the
colour,
form
and
structure.
Interviewer:
So
what
did
they
tell
you?
Liam:
Well
I
initially
had
a
photo
of
a
group
of
hooded
thugs
as
the
background
of
the
poster.
They
told
me
that
they
liked
this
theme
of
violence
and
intimidation,
however
they
thought
the
photo
was
too
big
and
took
up
way
too
much
of
the
poster.
Interview:
I
see,
so
what
did
you
do
to
change
your
poster
to
accommodate
these
responses?
Liam:
Firstly,
in
the
next
draft
of
the
poster,
I
changed
the
idea
drastically,
but
I
decided
to
keep
the
dangerous
and
tense
feel
the
audience
responded
well
to.
So
I
ended
up
placing
three
props
from
my
film
(a
knife,
a
phone
and
a
ring)
in
the
centre
of
the
page
in
crossing
through
each
other
in
a
star
shape.
Because
of
the
dark
black
and
reds,
these
helped
convey
that
sense
of
danger
to
the
audience.
Interviewer:
Well,
I
can
see
that
this
really
helped
you
build
a
good
idea
for
the
project.
Liam:
Yes,
it
really
did,
and
I
was
pleased
with
the
final
turnout
of
the
poster
because
of
it.
Interviewer:
Ok,
now
that
weve
talked
a
bit
about
the
poster,
lets
hear
more
about
the
film.
Liam:
Alright
Interviewer:
What
audience
research
did
you
undertake
at
the
initial
design
of
the
narrative?
Liam:
Well
firstly,
I
conducted
a
group
reading
of
my
initial
synopsis
for
the
film.
I
gave
them
a
sheet
of
paper
that
had
questions
asking
if
it
followed
the
short
film
guidelines
set
by
Marilyn
Milgram.
These
questions
included
stuff
like;
if
the
world,
character
and
problem
were
clearly
identifiable,
if
the
story
is
told
from
the
right
point
of
view,
if
the
stakes
are
high
enough
etc.
Interviewer:
So
what
did
you
change
about
the
film
after
this
research
then?
Liam:
In
the
feedback,
they
said
that
the
world,
characters,
problems,
POVs
and
meanings
well
all
to
a
good
standard
and
they
did
not
need
to
be
changed.
However,
they
suggested
that
the
stakes
could
be
raised
a
bit
higher
for
the
main
character
James.
So
to
accommodate
this,
I
changed
the
synopsis,
adding
in
the
girlfriend
Kerry
and
the
breakup,
as
well
as
the
fact
that
the
attackers
had
a
knife
as
well
(at
first
they
were
just
going
to
beat
him
up,
but
they
said
that
a
life
threat
would
make
it
much
more
intense.
Interviewer:
So
I
assume
that
your
story
before
just
had
the
attack
then
and
nothing
else?
Liam:
Well
kind
of
yes,
I
originally
had
James
just
on
his
own
walking
home
from
school
when
the
attackers
to
come
and
beat
him
up
quite
badly,
and
then
one
of
them
got
hit
by
a
car.
However,
because
my
film
was
shot
on
a
zero
budget,
it
would
have
been
hard
to
get
all
of
the
makeup
needed
for
fake
blood
and
bruises
for
free,
and
it
would
of
probably
taken
up
a
load
of
time
on
set
(therefore
the
light
and
weather
could
have
changed
knowing
England).
So
I
ended
up
changing
the
scene
to
a
theft
and
a
threat
with
a
knife.
Interviewer:
Ok
wow,
so
you
really
did
change
the
story
quite
a
lot
then!
Liam:
Yes,
I
think
it
did
make
a
much
better
storyline
and
helped
greatly
with
making
it
immersive
and
intense
for
the
audience.
Interviewer:
Of
course,
because
you
know
that
it
will
have
that
effect
on
the
audience
because
they
suggested
it
themselves!
Liam:
Exactly.
If
I
use
input
and
ideas
from
my
target
audience,
it
is
much
more
likely
to
cater
to
what
they
would
want
in
a
film.
Interviewer:
Alright,
so
is
there
any
other
audience
research
that
went
into
creating
your
project
this
year?
Liam:
Well,
I
also
created
a
sight
and
sound
style
magazine
review
for
the
film
to
help
synergise
all
of
my
work
this
year,
and
to
show
my
wide
capabilities
as
a
media
creator.
Interviewer:
Ok
wow!
So
this
wasnt
an
actual
review
of
the
film?
Liam:
No
it
was
a
mock
one
done
completely
by
myself.
Interviewer:
Nice,
so
how
did
you
use
audience
feedback
to
help
you
make
that
then?
Liam:
Firstly,
I
made
a
couple
drafts
of
the
review
using
Microsoft
Publisher,
to
get
a
nice
look
and
layout.
Then
after
this,
I
made
an
online
survey
using
the
website
Survey
Monkey.
This
asked
general
questions
about
professional
reviews
and
also
specifically
about
the
quality
of
my
draft
review.
Interviewer:
Alright,
so
what
did
you
learn
from
the
responses
of
this?
Liam:
Well,
I
asked
them
whether
they
liked
the
colour
scheme,
or
whether
it
should
change
to
a
different
set
of
colours,
however
they
said
it
would
be
best
to
stick
to
red.
As
well
as
this
I
asked
what
could
be
improved
about
the
appearance
of
the
review
and
they
suggested
that
the
image
of
a
camera
wheel
was
too
bland
and
generic.
Interviewer:
Ok
so,
did
you
change
the
review
after
this
feedback?
Liam:
Yes,
I
added
small
extra
features
such
as
the
date
of
publish,
the
magazine
name,
identical
width
columns,
and
finally
I
added
a
series
of
different
company
logos
alongside
the
title
of
the
magazine
section
(in
this
case
it
was
just
films).
So
overall
I
think
it
looks
much
more
professional
and
has
a
much
greater
quality
after
insight
into
other
peoples
opinions.
Interviewer:
Alright
well,
Im
glad
it
worked
out
so
well
for
you!
But
unfortunately
this
is
all
weve
got
time
for
today
on
our
show
today,
but
it
was
great
to
have
you
on
board
Liam
and
I
hope
your
new
film
does
very
well!
Liam:
Oh
thank
you
very
much,
I
hope
the
exact
same
thing
ha-ha.
But
yes
its
been
a
pleasure
to
be
here
and
thanks
again
for
letting
me
come
on
and
talk
to
your
viewers!
Interviewer:
Your
very
welcome.
Okay!
Up
next
on
the
podcast
today
is
our
new
presenter
Blaine
Defoe,
who
will
be
discussing
the
importance
of
quality
sound
mixing.
But
until
then
were
going
to
have
a
quick
advert
break
and
well
be
right
back
(Sound
effect
plays,
music
fades
out
and
all
audio
cuts
off)
END OF PODCAST