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on our area of expertise which is North area of Bucharest, using exceptional, professional and consistent marketing for all our listings, especially for those like your property is the cornerstone of our business, Here are my nine steps for an unbeatable “holistic” marketing strategy for Solzilor Residence. You need a marketing plan and some new innovative ideas for promoting and selling Your property?... Well, that’s what we're here for. ‘To be succesful in selling big properties (specifically on north Bucharest) there is no “one size fits all” solution or a “magic program” to sell faster or better. You must look at the whole picture and understand that “marketing” is not a single act or strategy in and of itself but rather acomplementary force to sales efforts anda key addition that both builds upon and enhances the core of our sales team. We conceptualize, carries out and services both business developmentand property marketing strategies in order to assist with growing business unit. Based on 9 years experience and asa top Realtor DAN LUCIAN SeResor Imcbir erst Owner Ph. 0732010000 mal: ined ersten saoeinotlre hers Je) cg MOBIUARE HerASTrAL We possess and develop core abilities - In an era of unprecedented lack of trust in financial in and financial services, it is important that a salesperson possess certain core abilities as a prerequisite to doing business in that they understand not just the products and services they are selling, but the environment in which they are conducting business, as well as the needs and wants of their customers. We have the financial wherewithal, and understanding of the legal landscape in order to handle a variety of faceted, complex, and multi-party interactions with a large variety of clients both efficiently and effectively. We promote the perception of ability - According to our experience, there are no shortcuts to establishing a good reputation. In addition to working hard and establishing a solid reputation, we leverage our perception through public relations efforts, whether it be speaking at an industry event, writing a column for a local business journal, or sharing a case study that is relevant to the community's economic development efforts. We are consistent - Whether it be a monthly newsletter, a quarterly report, a reoccurring event in our market, we always returning calls within a certain amount of time, establishing consistency in our approach to business to build trust over time: this is the foundation for solid relationships. We create 5.M.A.R.T. goals (specific, measurable, attainable, relevant, timely) - This surely holds true for real estate professionals. By formulating goals that are specific, measurable, attainable, relevant to the business, and timely, S.M.A.R-T. goals are more fastidiously realized and achieved. We cultivate the right relationships - Whether our goal as a real estate professional is to sell more properties, represent more buyers, gain additional market share or be a resource to the community at lange - we are spending time formulating the types of relationships that lend themselves to accomplishing, such objectives. We focus on being productive, not busy - There are brokers who talk about doing things and then there are brokers WHO GET THINGS DONE. We spend our time accomplishing goals and objectives, resolving issues, and being proactive, We find the perfect ways to efficiently match buyers and sellers - These days there are countless technologies, both proprietary and subscription-based, that strive to quickly and efficiently match buyers with sales opportunities. While purchasing mailing lists and email lists is generally frowned upon, there are still certain individuals who will subscribe to such marketing practices; fortunately this type of “annoying marketing” is not sustainable. In fact, itis quickly dying because consumers are fast becoming immune to this type of messaging. Abetter (and more authentic) strategy focuses on communication, nurturing leads, and being a present, integrated force in our local market who is well-versed in the needs of our buyers and sellers, We promote your property on our platforms - By continuously monitoring the effectiveness of our platforms, we adjust the usage of each service to meet the level that most effectively matches your business goals. We create an inbound marketing plan - For brokers who rely on cold calling, direct mail, and newspaper advertising, the audience for such messaging is quickly dwindling, Much more effective than an outbound marketing strategy is an inbound marketing plan where business flows in to you based on the information and resources you put out to the world so that people can find you, whether it be through establishing a blog or facebook account, joining a specific Linkedin group, or formulating a social media strategy in general. We can show you a number of blogs and marketing plans created by us to understand our inbound marketing. In short, to sell your property there are no shortcuts. Building a successful strategy requires taking a look at the whole picture; building a strong business requires hard work, critical thinking, and strong execution skills. We don't have only the know-how, the strategic approach, and the appropriate team in place to actualize goals, but we have also the alignment of sales and marketing efforts in order for a succesful sell OUR SUGGESTION FOR LISTING PRICES TYPE I Apartments (Groundfloor, Floor 1 & 2) with 3 bedrooms Usable surface = 72.05 sqm Terrace = 55.20 sqm GRUUNDFLOUK: UU aU ey a Z16000 cura TYPE II Apartments (Groundfloor, Floor 1 & 2) with 2 bedrooms TERRACE voi J iW at --n f ct ==: , tt Usable surface = 50.25 sqm Terrace = 23.45 sqm | WAU AE) uel EU UES TYPE III Apartments (Floor 3) with 2 bedrooms Usable surface = 58.85 sqm Terrace = 95.60 sqm | Living room ye elu PHAUUU die) TYPE IV Apartments (Floor 3) with 1 bedrooms Usable surface = 58.85 sqm Terrace = 95.60 sqm ——— Char | yet) IU AAV pty ee : = = ” _ 3 a ee eet SSeS | = \ | 7] FHA My = || a \ = —* & i ita are ar =“ t | | | | | =e | | | \ \ > | + | j oye (=> — EI T , . i = > = Fe a fs fe One parking place = 15000 euro +VAT 30 parking places = 450000 euro + VAT LET’S KICK START YOUR MARKETING CAMPAIGN We generate hot leads using professional softwares Arecent study from the National Association of Realtors revealed that 92% of buyers use the internet to house hunt. This strongly indicates a need forall real estate business to have an established online presence, and Imobiliare Herastrau is the first place you should start. Listing that Sell It’s important to create descr the page and grab the buyer. A good tactic is to appeal to the buyer's emotions, We use keywords that painta picture. It's not just about telling facts, but also about sellin; stories. tions that will jump off Viral Video Viral videos are still all the rage. We can capture someone's attention with a insightful clip, reaching a wider audience through the power of social shares. Everyone loves sharing entertaining videos. E-mail Newsletter ‘Targeting precise clients we create Killer email newsletters Video Tours: More Than Point-and-Shoot These days, pretty photos don’t tell the whole story, You need a video to set you apart and keep clients on the hook. We create video tours of your properties. We invest in high quality tools to create a polished look. Open House Open Houses are an amazing way to market your property, House hunters love to check out what's inside, without the pressure of making appointments. Postcards, brochures, flyers, etc. Sending out our marketing postcards on regular intervals will inspire interest in your property, and raise brand awareness as well. We advertise with Google Advertising with the best will improve our search for potential clients. We create great slogan teach our clients what to tl k about your property. any many other professional tricks i & we IMOBILIARE HERASTRAU TRUSTED REAL ESTATE ADVISOR 0732 010 000 Thank You

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