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Katherine McGinnity

1008 Aster Blvd. Rockville, MD 20850


H: (301) 315-2060 | C: (240) 620-9688
katie.r.mcginnity@gmail.com

Summary of Skills

Outstanding communication and


presentation skills
Experience in hiring and training
Strong leadership skills
Problem solver and critical thinker

Training and development


Effective Retail Sales Manager
Detail oriented

Education
University of Maryland: Bachelor of Arts in Communication
College Park, MD
Coursework in Communications
Oral communications
Communications Inquiry
Research Methods in
Communications
Persuasion
Communication and Gender
Other Coursework
Introduction to Business
Principles of Management
Business writing
Family Theories and Patterns

May 2016
GPA: 3.2

Communication Theory and Process


Interpersonal Communication
Conflict Management
Negotiation
Digital Media and Democracy

Psychology
Child Growth and Development
Abnormal Psychology
Intermediate Spanish I and II

Experience
Ignatian Volunteer Corps Communications Intern
January 2016 - Present
Baltimore, MD
Manage IVCs presence in social media including scheduling Facebook updates.
Maintain IVCs website when needed.
Work directly with IVCs Marketing and Administration Director to assist with the
fundraising database.
Conduct interviews with IVC volunteers and write stories for the monthly e-newsletter.
Support IVCs Project Manager with PR related to fundraising events occurring across
the country.
Attend IVCs board and marketing meetings and assist in organization and taking
minutes.
Collaborate with staff on new ideas, directions, and venues for marketing and
communications.
Answer phones, e-mail, and return messages as appropriate.
Develop content for promotional materials including direct mail pieces, print and
electronic newsletters, website and social media stories, medial releases, and other
materials as needed.

Coach employees on social media and strategies to further influence IVCs presence on
social media.

American Eagle Outfitters Shift Lead


May 2014 May 2015
Bethesda, MD
Performed store opening and closing duties, including counting cash drawers and
checking all equipment for proper function.
Worked under strict deadlines and exceeded sales goals and expectations.
Worked with fellow managers to create goals and motivate associates to meet
expectations
Trained in: store operations (human resources), merchandising, and talent.
Communicated clear expectations to achieve all brand, performance, and behavior
standards to the store associates as well as hold them and myself accountable for these
expectations.
Lead a Customer First culture by achieving and executing the responsibilities of the
Leader on Duty (LOD) as defined in the AE LOD Program.
Collaborated with the Store Management team in the completion of the store business
plan to achieve and exceed KPI results.
Formed and executed individual goals to all associates; monitored performance and
provided advice and support to allow each individual to achieve assigned goals.
Furthered associates knowledge of all the AEO loyalty programs and held all associates
responsible for attaining these goals.
Realized and communicated associate performance issues to store management in a
prompt manner to establish resolution tactics.
Made executive and strategic decisions when merchandising to expand store
presentation and drive sales.
Held a lead role in hiring, training, developing and coaching the associate team to create
a Customer First culture.
Insured that the store meets the companys loss prevention standards by executing all
daily operational procedures and supported the management team.
American Eagle Outfitters Sales Associate
April 2010 April 2014
Bethesda, MD
Responsible for ringing up customers in a timely manner and guaranteeing a high level
of customer service
Guaranteed positive customer experiences and resolved all customer complaints.
Worked as a team member performing cashier duties, product assistance, and cleaning.
Developed highly empathetic client relationships and earned a reputation for exceeding
sales goals.
Continuously and efficiently carried out a positive customer experience and accomplish
daily sales goals through the AEO Customer First selling standards.
Used knowledge about all the AEO loyalty programs and consistently informing
customers of each program to achieve and exceed AE brand loyalty goals.

Worked to develop a team among fellow employees by sharing knowledge, completing


tasks, and/or support with customer interactions and needs.

Advocated as well as promoted awareness and growth of the AEO and aerie brands by
recommending and advising customers to additional brand channels.

Proactively sought out and resolved customer concerns in a manner that mimics the
company policy and with customer satisfaction in mind. Collaborated with store
leadership team when issues elevated.

Computer Skills
Proficient in Microsoft Word, Excel, and PowerPoint
Experienced in The Force, a workforce scheduling tool
Knowledge of Adobe Reader
Experienced in fundraising software