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INSURANCE REGULATORY AND
ku DEVELOPMENT AUTHORITY
Ref: IRDA/CAD/CIR/ AGN/137/08/2010 Dated : 25`h August 2010
CIRCULAR
The Authority is in receipt of complaints from policyholders relating to agency identification and
servicing, especially when they have approached insurers directly and are serviced through an agency
allotted by the insurer. In particular, there are complaints that there are instances of agency codes that
are dummy, with the agent being non-existent. The new agency portal introduced by IRDA has several
checks to weed out such alleged dummy agencies. However, as a further measure, there is a need for
insurers to make a prominent disclosure to all policyholders about the agent/broker servicing the policy.
Therefore, the Authority, keeping the interests of policyholders in view, now directs all insurers, in terms
of Section 14 of the IRDA Act, to display the Agency Code, Agency Name and Mobile number (landline if
mobile number not available) and other contact details prominently on the first page of the policy
document in bold letters with a font size equal to at least 14 of Times New Roman font. This shall be
f 97s
(A.Giridhar)
Executive Director
f , ftm ?M, -111T, kl tK -500 004. IT^i c Panshram Bhavan, 3rd Floor , Basheer Bagh , Hyderabad-500 004 . India.
91-040 -2338 1100 , tEFR: 91- 040-6682 3334 Ph.: 91-040 -2338 1100 , Fax: 91 -040-6682 3334
J- r1: irda@irda.gov.in : www.irda . gov.in / www.irdaindia . org E -mail :irda@irda .gov.in Web.: www.irda gov.in
. / www.irdaindia.org