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A Course on Business Intelligence (BI)

Objective of the Course

To prepare industry ready professionals who can contribute from their first day at work
by reducing industry training cycle time, efforts and resources; and to equip organizations
for timely tapping the opportunities in line with their business objectives and goals.

Business Intelligence often aims to support better business decision-making. BI system is also
called as Decision-Support System (DSS).

What is Business Intelligence?

Business intelligence refers to a broad category of applications and technologies for gathering,
providing access to, and analyzing data for the purpose of helping enterprise users make better business
decisions

What are tools used in BI?

Computer based techniques, Data Mining, Statistical models and Optimization tools are used in
detecting patterns, digging-out, and analyzing business data, such as sales revenue by products
and/or departments or associated costs and incomes.

BI technologies provide historical, current, and predictive views of business operations.


Common functions of Business Intelligence technologies are reporting, Online Analytical
Processing(OLAP),Data Mining, Business Performance Management , Text mining and more
recently Predictive Analytics. Predictive Analytics is looked upon as the future of BI.

The future of business intelligence


A 2009 Gartner paper predicted the developments in the business intelligence market:

 Because of lack of information, processes, and tools, through 2012, more than 35 percent
of the top 5,000 global companies will regularly fail to make insightful decisions about
significant changes in their business and markets.
 By 2012, business units will control at least 40 percent of the total budget for business
intelligence.
 By 2010, 20 per cent of organizations will have an industry-specific analytic application
delivered via software as a service (SASS) as a standard component of their business
intelligence portfolio.
What are we going to learn in BI?
1. Components of Decision Making Process

2. A brief overview of Database, Data Warehouse, Data Mart and Data Exploration
tools

3. Data Mining Tools

4. Association Rule mining

5. Clustering Analysis

6. Classification

7. Predictive Analytics

8. Case studies and applications of BI in Industries such as Insurance, Retail, Telecom,


Pharma , Automotive ,Banking etc.

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