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A Look Into Nike’s Sustainability Efforts and Definition 6’s Work with

Coca-Cola on “The Happiness Machine” in November’s Issue of Business


Review USA

San Diego, CA, November 03, 2010 --(PR.com)-- Business Review USA, the top digital media source
for Americanbusiness news, discusses Nike's corporate responsibility and sustainability efforts,
Definition 6's work with Coca-Cola's viral video campaign, “The Happiness Machine,” tips on investing
internationally, and the latest innovations in smartphones.

The November cover story discusses how Nike is looking ahead to produce items for a more sustainable
future. Sarah Severn, Director of Stakeholder Mobilization, Sustainable Business and Innovation
discusses the company's efforts in environmental leadership.

Coca-Cola's viral campaign, “The Happiness Machine” has become one of this year's most viewed videos
on YouTube. Paul McClay, Director of Media and Strategy for award-winning marketing agency,
Definition 6, speaks on the concept behind one of this year's most inspiring viral videos.

Investing internationally may be on the minds of many executives this year and Asim Khan, Founder and
CEO of export management company, Khanstellation Group, provides his expertise on how to secure
funds overseas.

Lastly, they take a look at this year's latest innovations in smartphones, design concepts, and even ways to
recycle old, unused cell phones.

About Business Review USA:


Business Review USA is a leading digital media source of news and content for C-level executives
focused on business and industry-specific news throughout the United States. Through its digital
magazine, online website, daily news and weekly e-newsletter, Business Review USA helps executives
stay up-to-date with the most fundamental operational issues in demanding and ever more competitive
global business sectors.

Business Review USA is headquartered in San Diego, California, with an additional office in Boston. For
more information, contact 1-760-827-7800 or visit www.BusinessReviewUSA.com.

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Contact Information:
White Digital Media Group
Chad Recchia
(760) 827-7800
c.recchia@whitedm.com
www.whitedm.com

Online Version of Press Release:


You can read the online version of this press release at: http://www.pr.com/press-release/274577

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