Chapter One

The Challenge of Management

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FOUR FUNCTIONS OF THE

MANAGERIAL PROCESS

PLANNING

CONTROLLING ORGANIZING

LEADING

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THE MANAGEMENT PROCESS

Knowledge
Management Base
Work Functions and Key
Work Methods • Planning Management
Agenda and • Organizing Skills
Roles • Leading
• Controlling Performance
(goal
achievement)

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MANAGERIAL ROLES

M A N A G E R I A L
R O L E S

I n t e r p e I r n s f o o n r a m l a D t i e o c n i sa i l o n a l

F i g u r e h e a d M o n i t o r E n t r e p r e n e u r

L e a d e r s h i Dp i s s e m i n D a it s o t r u r b a n c e H a n d l e

L i a i s o n S p o k e s p e Rr s e o s no u r c e A l o c a t o r

N e g o t i a t o r

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TWO PERFORMANCE DIMENSIONS
Efficiency= Effectiveness=
making best use choosing effective
of resources goals and achieving
in achieving goals them

People
Money
Machines
Materials

Doing things right Doing the right things

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TYPES OF MANAGERS BY LEVEL
AND RESPONSIBILITY

Vertical Top
Levels
of Middle
Management

First-Line

Engineering
Accounting
Resources

Marketing

Finance
R&D
Human

Horizontal Responsibility Areas

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HIERARCHICAL BREAKDOWN: FUNCTIONS AND SKILLS

MANAGERS: MANAGERS:

Middle
Middle

First-

Top
Line
First-

Top
Line
Technical
Planning Skills

Organizing
Human
Skills
Leading

Conceptual
Controlling
Skills

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INNOVATION

Articulates INNOVATION
need for Protects
innovation idea
creation
Creates
incentives
Orchestrator Funding
Recognizes
idea’s
significance Sponsor
Facilitates
implementation Idea

Idea Champion

New Idea Believes in value of a new idea

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