Name: Emma Neary Title: Sample

Mood Boards X
Examples of other texts/style models X
Analysis of magazine covers/film openings X
25 word pitch X
Pitch feedback X
Mock ups X
Test shots X
Colour Palette X
Audience profile X

Comment:

General: Good stuff Emma, clear sense of brand across all three elements

Cover: Really good, a few minor issues with font and image. The font is pixelated in places and
your main images is slightly blurred, try and make text boxes either all touch or all be separate,
not both, try and have more exciting language. Main image too yellow and needs to be moved
down and behind title.

Contents: Why is Elliott playing guitar if he’s hip hop ( I assume that pic is him, if not who is he
and what’s he doing on page 5?) Again really like this but more text is needed and its needs to
be punchier, look also at the font used. Image at bottom is cut off.

DPS: Really like this, looks incredibly convincing, great variety of shots. Try again to make this
article punchier by saving on words, perhaps a few more grab lines throughout the page would
help. Spaces between q and a to make text clearer needed.

R & P Level: 4b

Practical Draft Level:

4c

2010/2011 LC AS MEDIA