“Ara says her favourite decade is the 1960s because in that decade alone, so many different styles
were alive, like Hippies, Mods and Pop Art.”
ALLL thewayfromasmall own
in South Korea Ata moved to South Fast Lon
don and danced her way tough her BA Hons
in Womensweat. After graduating last year
fromtMartns she has produced some outra
cous silhouettes, beautiful colour combina
tons and Lycra bodysults with enough sparkle
to put any cisco diva to shame, Ara knew she
wanted to be a designer when she was just
thirteen years old, “I saw some magazines
and | just thought I realy want to make those
clothes not justo buy and iryon but actualy
wanted to design and make them. She says
her frst collection was inspired by Hypnosis,“
isforpeople who wantto go backor remember
theirhappymemariesinthe pastandtodochat
people need tobe hypnotized. Imagine when
people are hypnotized they cat really move
ortak, | started to design from that point that
people are hypnotized inside my collection,
As you can see each garments connected for
cesample, some of them are joined together at
the knees and some of them ae joined atthe
sleeses and body. As. result my collection has
inceresting sihouettes” In her spare me Ara
loves dancing, Hip Hop and R&B and making
clothes for herselt "Wel i’ kind of par of my
jb butts god, exer time I sic in front of my
sewing machine Im so excited and happy be
cause | never know what i going ro come out
through my hands
Aa saysher favourite decade i the
1960s because in that decade alone so many
diferent styles were alk, ike Hippies, Mods
and Pop Art. She explains chat when she i
secking inspretion for her work she sources
images tom a varity of styles and periods.“
usually start fom something classic and then
combine it with something modern” and by
the success of her debut collection this meth:
0d is clearly working for her.
‘Ara Jo's latest collection is inspired
by Mermaids, she was surprised and amazed
at the underwater world and the hidden se
crets they hold
‘with Mythand Legend lead her to recreate the
‘amazing colours and shapes of mi
her Spring/Summer 2010 collection and her
designs feature a mysterious fusion of electric
yellows contrasting with figure hugging black
mesh. Ara tells Ponytail that she knows her
Her consistent fascination
collections are crazy but this is what moti
vates her to continue creating clothes. Her
new collection she says, is made for “a curi
‘ous woman who lives under the ocean, she is
indescribably beautiful and she knows how to
lure men to her
Ara Jo is currently preparing for
some fashion competitions which she fully
intends to win and is planning to do an MA in
20II. We can definitely count on her for some
more crazy designs in the future.
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