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Adam Smith identified the division of labor and specialization as the two key
means to achieve a larger return on production. Through these two techniques,
employees would not only be able to concentrate on a specific task, but with time,
improve the skills necessary to perform their jobs. The tasks could then be
performed better and faster. Hence, through such efficiency, time and money could
be saved while production levels increased.
.ﻼ ﻤﻥ ﺘﻘﺴﻴﻡ ﺍﻟﻌﻤل ﻭﺍﺍﻟﺘﺨﺼﺹ ﺒﺎﻟﻭﺴﻴﻠﺘﻴﻥ ﺍﻟﺭﺌﻴﺴﻴﺘﻴﻥ ﻟﺘﺤﻘﻴﻕ ﻋﺎﺌﺩ ﺃﻜﺒﺭ ﻟﻺﻨﺘﺎﺝ ﻜ ﹰAdam Smith ﺤﺩﺩ ﺁﺩﻡ ﺴﻤﻴﺙ
ﻤﻊ ﻤﺭﻭﺭ،ﺎ ﺴﻴﺘﻤﻜﻨﻭﺍ ﻟﻥ ﻴﺴﺘﻁﻴﻊ ﺍﻟﻤﻭﻅﻔﻭﻥ ﺃﻥ ﻴﺭﻜﺯﻭﺍ ﻋﻠﻰ ﻤﻬﻤﺔ ﻤﺤﺩﺩﺓ ﻓﺤﺴﺏ ﺒل ﻭﺃﻴﻀ،ﻭﺒﺎﺴﺘﺨﺩﺍﻡ ﻫﺎﺘﻴﻥ ﺍﻵﻟﻴﺘﻴﻥ
ﻴﻤﻜﻥ، ﻭﻟﺫﻟﻙ.ﺫ ﺃﺩﺍﺀ ﺍﻟﻤﻬﺎﻡ ﻋﻠﻰ ﻭﺠﻪ ﺃﻓﻀل ﻭﺃﺴﺭﻉ ﻭﻴﻤﻜﻥ ﺤﻴﻨﺌ، ﻤﻥ ﺘﻨﻤﻴﺔ ﻤﻬﺎﺭﺍﺘﻬﻡ ﺍﻟﻼﺯﻤﺔ ﻷﺩﺍﺀ ﻭﻅﺎﺌﻔﻬﻡ،ﺍﻟﻭﻗﺕ
. ﺘﻭﻓﻴﺭ ﺍﻟﻭﻗﺕ ﻭﺍﻟﻤﺎل ﻓﻲ ﺤﻴﻥ ﺘﺯﺩﺍﺩ ﻤﺴﺘﻭﻴﺎﺕ ﺍﻹﻨﺘﺎﺝ،ﺒﻤﺜل ﻫﺫﻩ ﺍﻟﻜﻔﺎﺀﺓ
Just like there are economies of scale, diseconomies of scale (DS) also exist. This
occurs when production is less than in proportion to inputs. What this means is
that there are inefficiencies within the firm or industry resulting in rising average
costs.
ﺍﻟﺘﻲ ﺘﺤﺩﺙ ﻋﻨﺩﻤﺎ ﻴﻜﻭﻥdiseconomies of scale ﻭﻋﻠﻰ ﺍﻟﻨﻘﻴﺽ ﻤﻥ ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ ﻫﻨﺎﻙ ﺘﺒﺫﻴﺭﺍﺕ ﺍﻟﺤﺠﻡ
ﻭﻤﻌﻨﻰ ﺫﻟﻙ ﺃﻥ ﺜﻤﺔ ﺍﻨﻌﺩﺍﻡ ﻜﻔﺎﺀﺍﺕ ﻓﻲ ﺍﻟﺸﺭﻜﺔ ﺃﻭ ﺍﻟﺼﻨﺎﻋﺔ ﻴﻨﺠﻡ ﻋﻨﻬﺎ ﺭﻓﻊ ﻤﻌﺩل،ﺍﻹﻨﺘﺎﺝ ﺃﻗل ﺒﺎﻟﻨﺴﺒﺔ ﻟﻤﺩﺨﻼﺘﻪ
.ﺍﻟﺘﻜﺎﻟﻴﻑ
ﻤﻴﺯ ﺃﻟﻔﺭﻴﺩ ﻤﺎﺭﺸﺎل Alfred Marshallﺒﻴﻥ ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ ﺍﻟﺩﺍﺨﻠﻴﺔ ﻭﺘﻠﻙ ﺍﻟﺨﺎﺭﺠﻴﺔ .ﻓﻌﻨﺩﻤﺎ ﺘﻘﻠل ﺸﺭﻜﺔ ﻤﺎ
ﺍﻟﺘﻜﺎﻟﻴﻑ ﻭﺘﺯﻴﺩ ﺍﻹﻨﺘﺎﺝ ،ﺘﺘﺤﻘﻕ ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ ﺍﻟﺩﺍﺨﻠﻴﺔ ،ﺃﻤﺎ ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ ﺍﻟﺨﺎﺭﺠﻴﺔ ﻓﺘﺘﺄﺘﹼﻰ ﺨﺎﺭﺝ ﺍﻟﺸﺭﻜﺔ ﺨﻼل
ﺼﻨﺎﻋﺔ ﻤﺎ .ﻭﻤﻥ ﺜﻡ ﺤﻴﻥ ﻴﺘﺴﻊ ﻨﻁﺎﻕ ﺍﻟﻌﻤﻠﻴﺎﺕ ﺍﻟﺨﺎﺹ ﺒﺼﻨﺎﻋﺔ ﻤﺎ ﺠﺭﺍﺀ ﺘﻜﻭﻴﻥ ﺸﺒﻜﺔ ﻤﻭﺍﺼﻼﺕ ﺃﻓﻀل ،ﻤﺜﻼ ،ﻤﺅﺩﻴ ﹰﺔ
ﺇﻟﻰ ﻨﻘﺹ ﻓﻲ ﺘﻜﻠﻔﺔ ﺸﺭﻜﺔ ﺘﻌﻤل ﻓﻲ ﻫﺫﻩ ﺍﻟﺼﻨﺎﻋﺔ ،ﻨﻘﻭل ﺃﻥ ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ ﺍﻟﺨﺎﺭﺠﻴﺔ ﻗﺩ ﺘﺤﻘﻘﺕ .ﻭﻤﻊ ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ
ﺍﻟﺨﺎﺭﺠﻴﺔ،ﺴﺘﺴﺘﻔﻴﺩ ﻜل ﺍﻟﻤﻨﺸﺂﺕ ﺍﻟﺘﻲ ﺘﻌﻤل ﻓﻲ ﻫﺫﻩ ﺍﻟﺼﻨﺎﻋﺔ.
In addition to specialization and the division of labor, within any company there
are various inputs that may result in the production of a good and/or service.
ﺒﺎﻹﻀﺎﻓﺔ ﺇﻟﻰ ﺍﻟﺘﺨﺼﺹ ﻭﺘﻘﺴﻴﻡ ﺍﻟﻌﻤل ﺩﺍﺨل ﺃﻱ ﺸﺭﻜﺔ ،ﺘﻭﺠﺩ ﻤﺩﺨﻼﺕ ﻤﺘﻨﻭﻋﺔ ﺭﺒﻤﺎ ﺘﺅﺩﻱ ﺇﻟﻰ ﺇﻨﺘﺎﺝ ﺍﻟﺴﻠﻌﺔ ﺃﻭ
ﺍﻟﺨﺩﻤﺔ ﺃﻭ ﻜﻠﻴﻬﻤﺎ ﻤﻌﺎ.
• Lower input costs: When a company buys inputs in bulk, for example, potatoes
used to make French fries at a fast food chain, it can take advantage of volume
discounts. (In turn, the farmer who sold the potatoes could also be achieving ES if
the farm has lowered its average input costs through, for example, buying fertilizer
)in bulk at a volume discount.
ﺘﻜﺎﻟﻴﻑ ﺇﻨﺘﺎﺝ ﻤﻨﺨﻔﻀﺔ :ﺤﻴﻥ ﺘﺸﺘﺭﻱ ﺸﺭﻜﺔ ﻤﺩﺨﻼﺕ ﺒﺎﻟﺠﻤﻠﺔ ،ﻜﺎﻟﺒﻁﺎﻁﺱ ﺍﻟﻤﺴﺘﺨﺩﻤﺔ ﻓﻲ ﺼﻨﻊ ﺍﻟﻤﻘﻠﻴﺎﺕ ﺍﻟﻔﺭﻨﺴﻴﺔ ﻓﻲ
ﺴﻠﺴﻠﺔ ﻤﻁﺎﻋﻡ ﺍﻟﻭﺠﺒﺎﺕ ﺍﻟﺴﺭﻴﻌﺔ ،ﻓﻘﺩ ﺘﻨﺘﻬﺯ ﻓﺭﺼﺔ ﺍﻟﺘﺨﻔﻴﺽ ﻋﻠﻰ ﺍﻟﺤﺠﻡ .ﻭﻗﺩ ﻴﺤﻘﻕ ﺍﻟﻤﺯﺍﺭﻉ ﺍﻟﺫﻱ ﺒﺎﻉ ﺒﺩﻭﺭﻩ
ﺍﻟﺒﻁﺎﻁﺱ ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ ﺇﺫﺍ ﺨﻔﹼﻀﺕ ﺍﻟﻤﺯﺭﻋﺔ ﻤﻌﺩل ﺘﻜﺎﻟﻴﻑ ﺍﻹﻨﺘﺎﺝ ﺒﺸﺭﺍﺀ ﺍﻟﺴﻤﺎﺩ ﺒﺎﻟﺠﻤﻠﺔ ﺒﻤﺎ ﻴﻘل ﻋﻥ ﺍﻟﻘﻴﻤﺔ
ﺍﻻﺴﻤﻴﺔ ﻟﻬﺫﺍ ﺍﻟﺤﺠﻡ ﻤﻥ ﺍﻟﻤﺸﺘﺭﻴﺎﺕ.
• Costly inputs: Some inputs, such as research and development, advertising,
managerial expertise and skilled labor are expensive, but because of the
possibility of increased efficiency with such inputs, they can lead to a decrease
in the average cost of production and selling. If a company is able to spread the
cost of such inputs over an increase in its production units, ES’ can be realized.
Thus, if the fast food chain chooses to spend more money on technology to
eventually increase efficiency by lowering the average cost of hamburger
assembly, it would also have to increase the number of hamburgers it produces
a year in order to cover the increased technology expenditure.
ﺍﻟﻤﺩﺨﻼﺕ ﺍﻟﺒﺎﻫﻅﺔ :ﺘﺘﺴﻡ ﺒﻌﺽ ﺍﻟﻤﺩﺨﻼﺕ ﻤﺜل ﺍﻟﺒﺤﺙ ﻭﺍﻟﺘﻁﻭﻴﺭ ،ﻭﺍﻹﻋﻼﻥ ،ﻭﺍﻟﺨﺒﺭﺓ ﺍﻹﺩﺍﺭﻴﺔ ،ﻭﺍﻟﻌﻤﺎﻟﺔ ﺍﻟﻤﺎﻫﺭﺓ
ﺒﺎﻟﺘﻜﺎﻟﻴﻑ ﺍﻟﺒﺎﻫﻅﺔ ،ﻏﻴﺭ ﺃﻥ ﺍﺤﺘﻤﺎﻟﻴﺔ ﺘﺯﺍﻴﺩ ﺍﻟﻜﻔﺎﺀﺓ ﻤﻊ ﺍﺴﺘﺨﺩﺍﻡ ﻤﺜل ﻫﺫﻩ ﺍﻟﻤﺩﺨﻼﺕ ﻗﺩ ﺘﺅﺩﻱ ﺇﻟﻰ ﻨﻘﺹ ﻤﻌﺩل ﺍﻟﺘﻜﻠﻔﺔ
ﻟﻺﻨﺘﺎﺝ ﻭﺍﻟﺒﻴﻊ .ﻭﺇﺫﺍ ﺍﺴﺘﻁﺎﻋﺕ ﺸﺭﻜﺔ ﺘﻭﺯﻴﻊ ﺘﻜﻠﻔﺔ ﻤﺜل ﺘﻠﻙ ﺍﻟﻤﺩﺨﻼﺕ ﻋﻠﻰ ﺯﻴﺎﺩﺓ ﻓﻲ ﻭﺤﺩﺍﺕ ﺍﻹﻨﺘﺎﺝ ،ﻴﻤﻜﻥ ﺘﺤﻘﻴﻕ
ﻭﻓﻭﺭﺍﺕ ﺍﻟﺤﺠﻡ .ﻭﻴﺘﻀﺢ ﻤﻥ ﺫﻟﻙ ﺃﻥ ﺴﻠﺴﻠﺔ ﻤﻁﺎﻋﻡ ﺍﻟﻭﺠﺒﺎﺕ ﺍﻟﺴﺭﻴﻌﺔ ﺇﺫﺍ ﺍﺨﺘﺎﺭﺕ ﺇﻨﻔﺎﻕ ﺍﻟﻤﺯﻴﺩ ﻤﻥ ﺍﻟﻤﺎل ﻋﻠﻰ
ﺍﻟﺘﻘﻨﻴﺔ ﻟﺘﺯﻴﺩ ﺍﻟﻜﻔﺎﺀﺓ ﻓﻲ ﻨﻬﺎﻴﺔ ﺍﻷﻤﺭ ﺒﺘﺨﻔﻴﺽ ﻤﻌﺩل ﺍﻟﺘﻜﻠﻔﺔ ﻟﺸﻁﺎﺌﺭ ﺍﻟﻬﺎﻤﺒﺭﺠﺭ ،ﻓﺴﻭﻑ ﻴﺘﻌﻴﻥ ﻋﻠﻴﻬﺎ ﺃﻴﻀﺎ ﺃﻥ ﺘﹸﺯﻴﺩ
ﻋﺩﺩ ﺸﻁﺎﺌﺭ ﺍﻟﻬﺎﻤﺒﺭﺠﺭ ﺍﻟﺘﻲ ﺘﻨﺘﺠﻪ ﻓﻲ ﻜل ﻋﺎﻡ ﻟﻜﻲ ﺘﻐﻁﻲ ﺍﻟﺯﻴﺎﺩﺓ ﻓﻲ ﻨﻔﻘﺎﺕ ﺍﻟﺘﻘﻨﻴﺔ.