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Organization Design

Milton Harris • Artur Raviv


Graduate School of Business, University of Chicago, Chicago, Illinois 60637
Kellogg School of Management, Northwestern University, Evanston, Illinois 60208
milt@chicago.edu • a-raviv@kellogg.northwestern.edu

T his paper attempts to explain organization structure based on optimal coordination of


interactions among activities. The main idea is that each manager is capable of detecting
and coordinating interactions only within his limited area of expertise. Only the CEO can
coordinate companywide interactions. The optimal design of the organization trades off the
costs and benefits of various configurations of managers. Our results consist of classifying
the characteristics of activities and managerial costs that lead to the matrix organization,
the functional hierarchy, the divisional hierarchy, or a flat hierarchy. We also investigate the
effect of changing the costs of various managers on the nature of the optimal organization,
including the extent of centralization.
(Organization Design; Hierarchies; Decentralization; U-Form; M-Form; Internal Organization)

Organizations are observed to exist with various functional hierarchy whose departments were distri-
structures. Many organizations are designed as hier- bution, styling, engineering, manufacturing, research,
archies, with each manager reporting to one and only public relations, and personnel (Sloan 1963, p. 190).
one manager at the next higher level. Within the In a functional hierarchy, the personnel department
hierarchical structure, there is considerable variation would, for example, coordinate personnel activities
in the number of levels and in the set of activities for all products.
grouped together. The two main groupings are “divi- Matrix structure, which involves “dual-authority
sional” and “functional.” Other organizations employ relations” (Jennergren 1981, p. 43), can combine divi-
a matrix structure in which each low-level manager sional and functional structures. For example, the
reports to two or more superiors. president of a unit producing power transformers
In a divisional hierarchy (sometimes called a “mul- in Norway for Asea Brown Boveri (ABB) reports to
tidivisional” or “M-form” organization), all the activ- the president of ABB Norway and to the head of
ities pertaining to a single product, set of products, the Power Transformer Business Area (Baron and
or type of customer (e.g., those in a given country) Besanko 1997, p. 2).
are grouped together into a division. For example, the To clarify the various ways firms are typically orga-
operating segment of General Motors in the 1920s was nized, consider the following hypothetical example.
organized into divisions corresponding to the various ABC Company produces and sells two versions of
cars and trucks (Chevrolet, Sheridan, Oakland, Olds, a product in two countries, Norway and the United
Buick, Cadillac, GM Truck) plus the Accessory Divi- States. Each version of the product requires occasional
sion, the Samson Tractor Division, etc. (Sloan 1963, country-specific design adaptations, and, of course,
p. 57). each version must be marketed in each country. There
In a functional hierarchy (sometimes called the are thus four basic tasks, design and marketing for
“unitary form” or “U-form”), by contrast, activi- each version of the product. These four activities may
ties pertaining to a particular function are organized be organized into one of four commonly observed
into departments. For example, by 1963 the oper- structures, depicted in Figures 1–4. In Figure 1, the
ations area of General Motors was organized as a structure is flat with the manager in charge of each

Management Science © 2002 INFORMS 0025-1909/02/4807/0852$5.00


Vol. 48, No. 7, July 2002 pp. 852–865 1526-5501 electronic ISSN
HARRIS AND RAVIV
Organization Design

Figure 1 Flat Structure activity reporting directly to the CEO; an example is


Nucor (Ghemawat 1995). Figure 2 depicts a divisional
hierarchy in which there are two midlevel managers,
each coordinating the two functions for a given coun-
try (product). In Figure 3, the hierarchy is organized
along functional lines; i.e., each of the two middle
managers is in charge of a function for both countries
(products). Finally, Figure 4 shows a matrix organiza-
Figure 2 Divisional Hierarchy
tion in which each bottom-level manager reports to
two middle managers; e.g., the marketing manager
for Norway reports both to the middle manager in
charge of Norway and the middle manager in charge
of global marketing.
An interesting topic in the theory of the firm, rel-
atively underexplored in the economics literature, is
what determines whether an organization adopts a
matrix or hierarchical structure, how many levels
are involved, and how activities are grouped. Sev-
Figure 3 Functional Hierarchy eral authors in the organization behavior literature
have argued that the choice between divisional and
functional structures is driven by the relative impor-
tance of coordination of functional activities within
a product line and economies of scale from combin-
ing similar functions across product lines (see Jenner-
gren 1981 for a survey). The advantage of a divisional
structure is that it allows better coordination among
the various functions, such as manufacturing, prod-
uct design, personnel, and marketing, required to pro-
duce and sell a product. Segregating these functions
Figure 4 Matrix Organization
by product divisions, however, results in the failure
to exploit economies of scale available if, for exam-
ple, marketing for all products is handled by a central
marketing department. Trading off these advantages,
it is argued, determines whether one adopts a divi-
sional or a functional hierarchy.
We address the issues relating to organization
design mentioned above using a model based on
coordinating interactions across various activities. In
our view, coordinating interactions requires costly
expertise embodied in managers. The optimal organi-
zational structure trades off the benefits of coordina-
tion against the cost of the necessary expertise. In this
sense it is similar to the arguments of organization
theorists summarized in the previous paragraph. We
provide a formal model that endogenizes the choice

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Organization Design

of organization structure, allowing us to make empir- value in other activities not modeled here. For exam-
ical predictions regarding the use of matrix vs. hier- ple, the opportunity cost of a CEO might reflect her
archical structures, the extent of decentralization, and value in strategic planning.
the choice of functional vs. divisional grouping. The organization design problem is to choose a
We model a firm as consisting of activities such as set of middle managers who are available for coor-
producing products or components, designing prod- dinating activities and a set of instructions for using
ucts, marketing products, etc. Each activity originates these managers, the project managers, and the CEO,
with a “project manager” who is assumed to be essen- given the costs of having and using these managers
tial to generating the activity and to have no func- and the expected coordination benefits. Our results
tion other than generating and possibly managing his consist of classifying the characteristics of activities
activity. If a set of activities interacts, there are benefits and managerial costs that lead to various structures.
to coordinating these activities. Discovering an inter- When the salaries of middle managers are high, no
action and reaping the benefits requires intervention middle managers are employed, and the resulting
by a manager with the correct expertise (project man- structure is a flat organization consisting only of the
agers have no such expertise). The territory between CEO and the project managers. When the middle
the project managers and the CEO may be populated managers’ salaries are low, the resulting structure
by various “middle managers.” Each middle man- resembles a matrix form rich in middle managers. For
ager is capable of detecting and coordinating a spe- intermediate salaries of the middle managers, a hier-
cific pair of interactions. For example, a manager in archy with some middle managers is optimal. We also
charge of companywide marketing may discover that show for which circumstances the hierarchy should
there are gains to advertising products jointly rather be designed to exploit high-probability interactions
than in separate ad campaigns, and have the ability to and for which circumstances the hierarchy should
design such a joint promotion. In addition to the ben- be designed to exploit low-probability interactions.
efits of coordinating pairs of activities, if all the pair- Increases in the opportunity cost of the CEO may
wise interactions are present, there are incremental
also result in employing more middle managers as
benefits to coordinating activities on a companywide
well as reducing the involvement of the CEO in coor-
basis. Only the CEO is capable of this companywide
dination activities, i.e., reducing the centralization of
coordination (the CEO can also detect and coordi-
decision making. Also, increases in the synergy gains
nate pairs of activities). It is important to note that
from coordinating companywide interactions increase
we abstract entirely from incentive problems. That is,
centralization.
in our model, managers act in the best interest of
It is not surprising that increases in the salaries of
shareholders and have no incentive to hide or dis-
middle managers lead to reductions in their employ-
tort information that they discover.1 We return to this
ment or that increases in synergy gains or reductions
issue briefly in the concluding section.
in CEO opportunity cost lead to greater centralization.
Managers may have two kinds of costs, a salary that
To understand the intuition for the other results, it is
must be paid if the manager is available to coordinate
helpful first to realize that the middle managers have
activities for the firm, regardless of whether that man-
two functions in our model. One is to coordinate pairs
ager is actually used, and an opportunity cost of the
of projects when they interact. The other is to generate
manager’s time that is incurred only if the manager’s
information that allows more efficient use of the CEO,
expertise is actually used to coordinate activities. This
opportunity cost of the manager’s time reflects his i.e., to protect the CEO. In particular, middle man-
agers allow a more accurate assessment of whether
1
a companywide interaction is present. This informa-
While incentive problems may also be important determinants
of organization structure (see Maskin et al. 2000, Qian 1994, Singh
tion enables the firm to reap the benefits of compa-
1985, and the survey by Laffont and Mortimort 1997), we limit the nywide coordination in some situations in which it
scope of the current paper to a consideration of coordination issues. would otherwise be suboptimal. It also allows the

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Organization Design

firm to avoid wasting the CEO’s time when the com- adopted by Radner (1993), is to assume that process-
panywide interaction is unlikely to be present. Con- ing information takes valuable time. To reduce the
sequently, as the cost of the CEO’s time in coordi- delay, one can use “parallel processing” involving
nation activities increases, middle managers become several people each processing part of the informa-
more valuable in their function as protectors of the tion at the same time. Delay reduction can be traded
CEO. This dual role of middle managers also explains off against the cost of more “processors.” Generally,
the counterintuitive result that sometimes it is opti- this does not result in the types of organization struc-
mal to adopt a hierarchy designed to discover and tures we usually observe. Bolton and Dewatripont
coordinate low-probability interactions. In particular, (1994) have a similar approach but emphasize the
if the low-probability interactions are discovered, it trade-off between specialization and communication.
is more likely that the companywide interaction is They show that in most cases the optimal organiza-
present, and, conversely, if the low-probability inter- tion structure combines a hierarchy with a “conveyer
actions are absent, there is no companywide interac- belt” type of structure. Sah and Stiglitz (1986) also
tion. Thus, using a hierarchy designed to discover the focus on sequential vs. parallel processing of informa-
low-probability interactions allows more efficient use tion but investigate the trade-off between Type I and
of the CEO’s time than a hierarchy oriented toward Type II errors to determine when sequential process-
discovering high-probability interactions. This will be ing is better than parallel processing and vice versa.
especially valuable when the opportunity cost of the Garicano (2000) provides an elegant theory of hier-
CEO is high. archies, based on expertise, that is similar in some
A number of empirical implications follow from respects to ours. He postulates the presence of experts
these results. Under certain additional assumptions,
who can be ranked according to the difficulty of the
we show that organization structure will exhibit a sort
problems they can solve. Experts in a given cohort
of “life cycle” as the organization grows in complexity
can solve all problems that can be solved by those
and size. In particular, we show that the structure will
in lower cohorts plus some more difficult problems.
progress from a flat but highly centralized structure to
Experts who can solve more problems are correspond-
a divisional hierarchy, to a functional hierarchy, and
ingly more expensive. More difficult problems occur
then either to a matrix structure or to a flat, highly
less frequently than less difficult ones, however. This
decentralized structure. We also show that conglomer-
results in a pyramidical hierarchy with more workers
ates that are organized as hierarchies may be expected
at lower levels and fewer at higher levels. In analyz-
to exhibit divisional, as opposed to functional, hier-
ing hierarchies, we more or less assume a pyramidical
archies. Finally, we show that firms that do not face
structure but allow contingent referral of projects. We
tight resource constraints, highly regulated firms, and
also consider experts with non-nested expertise allow-
firms in stable environments will tend to have decen-
tralized organizational structures. ing for the optimality of matrix forms.
The remainder of the paper is organized as follows. Hart and Moore (1999) provide a model of hierar-
A brief review of the literature is contained in the chies based on authority over the implementation of
next section. The model is presented formally in §2. ideas for using assets. In their model, if individual i
We then solve the organization design problem in §3. has authority over individual j with respect to ideas
Comparative statics results are presented in §4, empir- for a set of assets, then j’s idea for those assets will
ical implications are considered in §5, and conclusions be implemented if and only if i has no idea. The issue
are presented in §6. is how best to assign identical individuals to sets of
assets, i.e., to which assets to assign each individual
and in which order (where order indicates author-
1. Literature Review ity). Hart and Moore show that, under certain condi-
The economics literature on organization design is, as tions, the optimal structure will involve a pyramidical
mentioned above, somewhat sparse. One approach, hierarchy with individuals whose tasks cover a larger

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Organization Design

set of assets appearing higher in the chain of com- decentralization than it is about the types of organi-
mand. Although this model shares with ours the idea zational forms we consider.
that coordination of activities is an important determi- Another strand of literature emphasizes the role of
nant of organization design, the approaches are quite rent seeking by managers with private information.
different. The Hart–Moore model focuses on author- McAfee and McMillan (1995) and Baron and Besanko
ity, whereas we focus on information. Their results (1992) consider the trade-off between the value of
explain authority relations but do not explain hierar- finer information, either from more levels or from
chical groupings or matrix forms as we do. Hart and more divisions, and the size of the additional infor-
Moore relate the extent of centralization to the size of mational rent that results.
coordination benefits, whereas we focus on costs of The organization behavior literature has investi-
expertise as the main determinants of centralization. gated the empirical relationships between decentral-
Vayanos (2002) stresses the interaction of informa- ization of decisions and such variables as size (mea-
tion; i.e., the idea that the best project in a subset may sured by employment) and vertical integration. Blau
depend on the nature of projects outside that sub- and Schoenherr (1971), Child (1973), Donaldson and
set. This feature is absent from other models in the Warner (1974), Hinings and Lee (1971), Khandwalla
economics literature, e.g., Radner (1993), Bolton and (1974), and Pugh et al. (1968) all find a positive rela-
Dewatripont (1994), and Garicano (2000), but is one tionship between size and extent of decentralization.
we emphasize. The application Vayanos (2002) mod- Khandwalla (1974) also documents a positive rela-
els is portfolio selection. He assumes a hierarchy in tionship between vertical integration and decentral-
which managers at each level examine a set of port- ization. Child (1973) finds that the vertical span (num-
folios suggested by subordinates, and an exogenously ber of levels) of hierarchy is positively related to size.
determined set of assets. The main result is that each
agent in the hierarchy has exactly one subordinate 2. Model
and also examines some assets directly. We model a firm that, for tractability, is assumed to
Maskin et al. (2000) compare the M-form (divi- engage in only four projects, labeled A, B, C, and
sional) and the U-form (functional) hierarchies. The D, over a single period. Various subsets of these
main focus of the paper is to elaborate on the advan- four projects may or may not interact. We denote
tages of the M-form in providing incentives for divi- an interaction between two projects by juxtaposing
sion managers based on “yardstick competition.” their labels; e.g., AB denotes an interaction between
Although like the current paper Maskin et al. com- Projects A and B. The set of feasible pairwise interac-
pares M-form with U-form, it does not consider the tions is denoted by  = AB CD AC BD
. Note that
matrix form, and the basis for comparison of the two we have excluded two interactions, AD and BC. This
hierarchies is quite different. This leads to very dif- greatly simplifies the analysis and reflects the idea
ferent predictions about when one form is likely to that some interactions are a priori extremely unlikely.
dominate the other. For example, the design of a product intended for sale
Stein (2000) compares decentralization with hier- in Norway and marketing of the U.S. version of the
archical structure. The advantage of a decentralized product are not likely to interact directly. We refer to
scheme in which division managers are allocated a the event that all four possible interactions occurred
fixed amount of capital is that these managers then as the “companywide” interaction.
have an incentive to produce information. On the To simplify the analysis and to capture the notion
other hand, under a centralized scheme, headquar- that some interactions tend to be similar to each other,
ters may reallocate capital away from a division, we divide the set of feasible interactions, , into two
reducing incentives to produce such information. The groups, P = AB CD
and R = AC BD
. For exam-
advantage of the centralized system is that it enables ple, suppose A is production of Tide, B is marketing
headquarters to allocate capital more efficiently across of Tide, C is production of Cheer, and D is market-
divisions. This paper is more about centralization vs. ing of Cheer. Then the above grouping reflects the

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assumption that interactions within a product line are normalized to one.2 Thus, the probabilities p and r
(AB and CD) are similar to each other, as are inter- also play the role of expected benefits of the potential
actions within functions (AC and BD). We take sim- interactions.
ilarity to the extreme by assuming the interactions The CEO is assumed to be able to discover and
in a given group are identical in terms of probabil- exploit any interaction, but only the CEO can exploit
ity of occurrence. Formally, assume that the proba- the companywide interaction which is assumed to be
bility of either interaction in P is p, and the proba- present if all four pairwise interactions occur. Incre-
bility of either interaction in R is r. We also assume mental benefits from coordinating the companywide
that interactions are independent, and these probabil- interaction are given by s.3 The CEO generates bene-
ities are observed by everyone in the firm. We assume fits of 1 for each interaction present but not exploited
p > r; i.e., interactions between A and B and between by a middle manager, plus s if all four pairwise inter-
C and D are the more likely interactions, while inter- actions are present.
actions between A and C and B and D are less likely. This formalism admits many possible interpreta-
In terms of the above example, the assumption is tions. For example, A and C can be electrical devices
that interactions within a product line are more likely in Chevrolets and Cadillacs, respectively, and B and
than those across product lines. If, on the other hand, D can be bodies of Chevrolets and Cadillacs, respec-
the economies of scale from combining production tively. If Project A is headlight improvement and B
activities and those from combining marketing activi- crash resistance, then A and B are likely to interact in
ties are more likely than interactions across functions
that both improve the safety of Chevrolets. If they do
within product lines, then we would simply relabel
interact, exploiting this interaction through a coordi-
the activities.
nated marketing effort emphasizing safety will pro-
There are three types of potential managers: project
duce incremental benefits. If, however, B is roomi-
managers (one for each project), middle managers,
ness, then A and B are unlikely to interact. One can
and a CEO. Project managers are necessary to gen-
interpret mAB (mCD ) as the manager of the Chevrolet
erate and manage the projects but cannot coordi-
(Cadillac) Division and mAC (mBD ) as the head of elec-
nate interactions between projects. They may, how-
tronics (bodies).
ever, refer projects to middle management or the
As mentioned in the Introduction, managers have
CEO for investigation and coordination of possible
two costs, salaries and opportunity costs. The salary
interactions.
is a cost associated with employing the manager
If a set of projects does interact, there are bene-
fits to coordinating them. Discovering and reaping whether or not that manager is actually used to coor-
these benefits requires investigation and coordination dinate any projects. A manager’s opportunity cost
by a middle manager with the correct expertise (or reflects his value in other activities within the firm
by the CEO). For each interaction  ∈ , a middle that are not modeled here.
manager, denoted m , may be hired who can discover Because project managers are assumed to be essen-
and coordinate this interaction and only this inter- tial to generating projects and to have no func-
action. The set of potentially available middle man- tion other than generating and possibly manag-
agers is denoted by M = m  ∈ 
. We can think of ing projects, both costs of project managers can be
the middle managers in M as product division man-
agers, managers of functional areas (e.g., marketing 2
It is easy to check that this benefit is a normalization in the sense
manager), country managers, etc., depending on the that, as long as this parameter is constant, regardless of its level,
it has no effect on the results. Later, we will consider briefly the
interpretation of the activities A, B, C, and D. Let MP
effect of varying the incremental benefit of coordinating pairwise
(MR ) denote the set of middle managers who can dis- interactions.
cover and coordinate interactions in P (respectively, 3
One role of the CEO in an organization may be to resolve conflicts
R); i.e., MP = m  ∈ P
and MR = m  ∈ R
. Incre- in coordinating between two or more interactions involving the
mental benefits from coordinating the pairwise inter- same project, e.g., between AB and AC. One can interpret s in our
actions are assumed to be the same for all pairs and model as the benefit to such conflict resolution.

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Organization Design

ignored. For simplicity, we assume that all middle 3.1.1. No Middle Managers: Centralized and
managers have the same salary, denoted F , and that Decentralized Flat Structure. When no middle man-
the middle managers have no function other than agers are employed (i.e., the structure is flat), the
discovering and coordinating interactions between problem is simply to decide whether to refer all four
projects. Therefore, the opportunity cost of the mid- projects to the CEO or to give up any coordination
dle managers is zero. The CEO, however, is assumed benefits and let the project managers run the projects.
to have other duties such as strategic planning. Con- We refer to the flat structure in which all projects are
sequently, the CEO’s opportunity cost, denoted by Q, referred to the CEO as the centralized flat structure.
is positive. These other duties of the CEO are suffi- The expected benefit of this structure is the expected
ciently valuable that the CEO is required. As a result, benefit from coordinating the four pairwise interac-
her salary can be ignored. We further simplify the tions, p + p + r + r, plus the synergy gain, s, from the
problem (and eliminate some uninteresting cases) by companywide interaction times the probability of the
assuming that the value added by the CEO in coor- companywide interaction, p2 r 2 . The cost of referring
dinating the companywide interaction exceeds her projects to the CEO is her opportunity cost, Q. There-
opportunity cost, i.e.,: fore, expected net profit for the centralized flat struc-
Assumption 1. s > Q. ture is 2p + r + p2 r 2 s − Q. We refer to the flat struc-
ture in which no projects are referred to the CEO
as the decentralized flat structure. In this case, there
3. Optimal Organization Design are no coordination benefits and also no costs, so the
We find an optimal organization design in two stages. expected net profit is zero. Therefore, the net value of
First, for each possible subset of available middle the flat structure is
managers, we optimize their use and calculate the
expected net benefits associated with this program. VF = max2p + r + p2 r 2 s − Q 0
 (1)
The overall organization design problem can then be
solved by comparing these expected net benefits. 3.1.2. Two Middle Managers: Hierarchies. In this
subsection we assume that only managers in MR are
3.1. Optimal Use of a Given Set available or only those in MP are available. We derive,
of Middle Managers for each case, the optimal use of the given two man-
Given the available middle managers and the project agers.
characteristics, p and r, the problem is to decide which First suppose only managers in MR are present.
managers should be used to check for and coordinate This structure resembles a hierarchy in which each
possible interactions and in what order and in which project is referred (at most) to one and only one man-
contingencies they should be used. The problem is ager at the next level: Projects A and C are referred to
vastly simplified, however, by the assumption that the mAC and Projects B and D are referred to mBD . Conse-
middle managers have no opportunity costs. It fol- quently, we refer to this situation as the R-hierarchy.
lows that it is optimal to use any middle managers To calculate the value of an optimal strategy in this
that are available. case, we use backward induction. Suppose projects
In the next three subsections, we analyze in turn the have been referred to the two managers in MR . At this
cases of no middle managers, two middle managers, point one may either stop or refer all projects to the
and all four middle managers, respectively. We restrict CEO. In the former case, the middle managers coor-
the feasible subsets of middle managers to those that dinate their interactions, and the CEO is not involved.
correspond to the commonly observed structures, i.e., Consequently, we refer to this case as the decentralized
flat, divisional or functional hierarchy, and matrix. R-hierarchy. In the latter case, the middle managers
Thus, we rule out structures involving three middle coordinate their interactions, while the CEO coordi-
managers and those involving one middle manager nates the other pairwise interactions and the compa-
from each group because these do not correspond to nywide interaction. Accordingly, we refer to this case
any hierarchy. as the centralized R-hierarchy. Stopping results in a net

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Organization Design

additional expected benefit of zero. If the two man- the firm to reap any benefits from interactions that are
agers in MR both found interactions (this happens present and involve the CEO only if it is known that a
with probability r 2 ), the additional expected benefit companywide interaction requiring her special exper-
of referring all projects to the CEO consists of the tise exists. The strategy corresponds to the matrix
expected coordination benefits for the two projects organization described in the Introduction. That is,
in P, 2p, and the expected companywide synergy each project manager refers his project to two upper-
gain, p2 s. The cost of referring to the CEO is Q, so level managers: Project A is referred both to mAB and
the expected net benefit is 2p + p2 s − Q. If at least mAC , Project B is referred both to mAB and mBD , etc.
one of the interactions from the R group failed to Using Assumption 1, the value of the matrix orga-
occur (this happens with probability 1 − r 2 ), the addi- nization net of salaries is
tional net benefit of referring all projects to the CEO
VM = 2p + r + p2 r 2 s − Q − 4F  (4)
is only 2p − Q, because the companywide interac-
tion is not present in this case. Thus, the expected The intuition for this expression is as follows. Given
value of an optimal continuation strategy, given that that all four middle managers will be used and
both managers from MR have been consulted, is that if the companywide interaction occurs, projects
r 2 max2p + p2 s − Q 0
+ 1 − r 2  max2p − Q 0
. The are referred to the CEO, the expected benefit is the
expected benefit from referring projects to the two expected benefit from each single interaction, p + p +
middle managers is simply 2r. Therefore, the optimal r +r, plus the expected value-added of the CEO net of
value of the R-hierarchy is her opportunity cost, p2 r 2 s − Q. The expected cost is
the salaries of the four middle managers, 4F . The dif-
VR = 2r + r 2 max2p + p2 s − Q 0
ference between the expected benefit and the expected
+ 1 − r 2  max2p − Q 0
− 2F  (2) cost gives the value of the matrix form in (4).

When only managers in MP are present, the 3.2. Overall Best Design
design is referred to as the P-hierarchy. By symme- To calculate the optimal design, we make an addi-
try we have the following analogous value for the tional assumption that is consistent with the spirit
P-hierarchy:4 of Assumption 1, namely that the value-added of
the CEO in coordinating activities is large. Specif-
VP = 2p + p2 max2r + r 2 s − Q 0
ically, we assume that r 2 1 − p2 s > 2p. The opti-
mal design is given in Proposition 1. (All formal
+ 1 − p2  max2r − Q 0
− 2F  (3)
proofs are in an appendix available as an electronic
companion on the Management Science website at
3.1.3. Four Middle Managers: Matrix Structure.
mansci.pubs.informs.org).
As mentioned above, given that all four middle man-
agers are present, it is optimal to have them investi- Proposition 1. Assuming r 2 1 − p2 s > 2p, the opti-
gate the four possible interactions first, before refer- mal organization design as a function of the opportunity
ring any decisions to the CEO. This strategy allows cost of the CEO, Q, and the salaries of middle managers,
F , is given by Table 1.
4
Note that for the R-hierarchy, if Q < 2p, then all projects will even- Intuition for this result is given along with the dis-
tually be referred to the CEO no matter what is discovered by the cussion of the comparative statics results in the next
middle managers. A similar statement holds for the P-hierarchy
section.
when Q < 2r. For either hierarchy, this is equivalent to simply refer-
ring all projects directly to the CEO, skipping the middle managers.
In this case, hierarchies would clearly be suboptimal, because a
hierarchy would provide the same benefit as the centralized flat
4. Comparative Statics
structure but would cost 2F more. Consequently, in an optimal In this section we analyze how the optimal design
design, if a centralized hierarchy is used, it will be one in which the varies with the opportunity cost of the CEO, Q; the
CEO is involved only if both middle managers find interactions. salaries of the middle managers, F ; the synergy gains

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Table 1 Optimal Design As a Function of Q and F tions, one or more organization designs is subopti-
For Q ∈ Optimal design
mal for all combinations of Q and F . In particular, of
the six possible structures listed in Table 1, both flat
0 2r  Centralized flat if 4F > A Q, matrix otherwise
structures, the matrix organization, and the decentral-
2r  2p Centralized flat if 4F > max A Q Bpr Q ,
ized P-hierarchy appear in all graphs. In some con-
matrix if 4F < min A Q Cpr Q ,
figurations, however, one or both of the centralized
centralized P -hierarchy otherwise
P- and R-hierarchies is suboptimal for all combina-
2p G Centralized flat if 4F > max A Q Bpr Q Brp Q ,
matrix if 4F < min A Q, Cpr Q, Crp Q ,
tions of Q and F . In the text, we present and discuss
centralized P -hierarchy if Cpr Q < 4F < Bpr Q in detail only one figure, Figure 5, in which all six
and Q < J, designs appear; i.e., each of the six is optimal for some
centralized R-hierarchy otherwise region of the Q-F parameter space.5 The other cases
G 2r + r 2 s Decentralized flat if 4F > max D Q Kpr Q Krp Q , are included in the appendix.
matrix if 4F < min D Q Cpr O Crp Q , Generally speaking, Proposition 1 implies that
centralized P -hierarchy if Cpr Q < 4F < Kpr Q when the middle managers’ salaries are high, the flat
and Q < J,
structure is optimal. It is not surprising that when
centralized R-hierarchy otherwise
middle managers are expensive, it is optimal to do
2r + r 2 s 2p + p2 s Decentralized flat if 4F > max D Q 4p Kpr Q ,
without them. One employs the flat structure with
matrix if 4F < min D Q E Q Cpr Q ,
decentralized P -hierarchy if E Q < 4F < 4p high CEO involvement (centralized) when the oppor-
and Q > T , tunity cost of the CEO’s time is low, and the flat
centralized R-hierarchy otherwise structure with low CEO involvement (decentralized)
2p + p2 s  Decentralized flat if 4F > max D Q 4p , when her opportunity cost is high. When the middle
matrix if 4F < min D Q E Q , managers’ salaries are low, the matrix organization is
decentralized P -hierarchy otherwise optimal (except for very low CEO cost). If the mid-
A Q = Q 1 − p2 r 2  E Q = 22r + p2 r 2 s − Q dle managers are sufficiently inexpensive, it is opti-
= D Q − G + Q = 2D Q − 4p mal to hire all four (especially if the CEO is fairly
Bxy Q = 2 1 − x 2  Q − 2y  G = 2 p + r  + p2 r 2 s expensive). This guarantees all pairwise interactions
= Kxy Q − 2 G − Q J = 2 1 + pr / p + r 
are exploited and that one never uses the CEO to
Cxy Q = 4y 1 − x 2  T = 2p + p2 s − 2 p − r /r 2
+ 2x 2 1 − y 2 Q Kxy Q = 4x + 2x 2 2y + y 2 s − Q
coordinate projects unless the companywide interac-
= 2D Q − Kxy Q tion is present. For intermediate salaries of the middle
D Q = 2 p + r  + p2 r 2 s − Q managers, one of the hierarchies is optimal (which
one depends on the opportunity cost of the CEO).
of coordinating the companywide interaction, s; and In what follows we discuss the effect of increasing
the probabilities, p and r. To facilitate this analysis, we the salaries of the middle managers on the optimal
present the results in Table 1 in the form of a graph design for various values of the CEO’s opportunity
that shows, for each pair (Q F ), the optimal organi- cost using Figure 5 (results are qualitatively similar
zation design. for the other figures).
Notice from Table 1 that the optimal design For Q in Region I of Figure 5, except for very low
values of F , the firm will exhibit the centralized flat
involves the relationship between 4F and the max-
structure in which there are no middle managers and
imum or minimum among several linear functions
all projects are referred to the CEO. For very low F ,
of Q. Which of these linear functions is maximal or
however, one obtains the same result (i.e., all interac-
minimal turns out to depend on the relationships
tions are exploited) more inexpensively by hiring all
among several parameters that themselves depend on
four middle managers (i.e., the matrix organization)
p, r, and s. In the online appendix, we show that there
are six possible graphs. The six graphs are similar 5
This graph corresponds to Case 3 in the online technical
from the point of view of comparative statics results, appendix available on the Management Science website at mansci.
the main differences being that for some configura- pubs.informs.org.

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Figure 5 Optimal Organization Design for a Typical Case

and incurring the cost of the CEO only when the com- For Q in Region III, the situation is similar to that
panywide interaction is present. One might wonder of the previous paragraph, except that now, for inter-
why, as F increases, it is not optimal to move from mediate values of F , the centralized R-hierarchy is
the matrix organization to one of the hierarchies. The optimal (instead of the centralized P-hierarchy). The
reason is that for such low values of Q it is never intuition is the same as above, except that because
optimal to forego coordination benefits (as sometimes the opportunity cost of the CEO is larger, the disad-
happens when using a hierarchy) to save on CEO vantage of the P-hierarchy relative to the R-hierarchy
costs. outweighs its advantages.
For Q in Region II, as F increases, the optimal For Q in Region IV, the situation is similar to that
design changes from the matrix organization to the of the previous paragraph, except that now, for large
centralized P-hierarchy to the centralized flat struc- values of F , the decentralized flat structure is optimal
ture. The intuition is similar to the previous situa- (instead of the centralized flat structure). The intuition
tion, except that now Q is sufficiently large that it is simply that the CEO’s opportunity cost is suffi-
is optimal, for an intermediate range of salaries, to ciently high that it is no longer worthwhile to refer all
hire only two middle managers and forego some coor- projects directly to the CEO when there are no middle
dination benefits if at least one of the two middle managers.
managers fails to find an interaction. The advantage For Q in Region V, as F increases the optimal design
of the P-hierarchy is that, by starting with the high- changes directly from the matrix organization to the
probability interactions, one obtains a larger expected decentralized flat structure. For this range of Q, the
benefit from the two middle managers (2p vs. 2r) and CEO is so expensive that, even if both low-probability
has a higher probability of obtaining the benefits of interactions are known to be present, it is not worth
the other interactions than if one had started with the taking a chance on incurring the cost Q to obtain the
low-probability interactions. The disadvantage of the remaining coordination benefits. Thus, if a hierarchy
P-hierarchy is that there is a greater chance of wasting
the CEO’s time because the low-probability interac- 6
This discussion makes it clear that the assumption that the com-
tions are less likely to be present. Because the CEO’s panywide interaction occurs if and only if all four pairwise interac-
opportunity cost is still relatively low, the advantages tions occur is stronger than is necessary. What is essential is that the
conditional probability of the companywide interaction, given that
of the P-hierarchy over the R-hierarchy outweigh the two of the pairwise interactions occurred, decreases in the proba-
disadvantage.6 bility of the two pairwise interactions.

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Organization Design

were used, it would be used in its decentralized form. in both Q and F . That is, decreases in the pairwise
Clearly, the decentralized P-hierarchy dominates the benefit are like moving away from the origin along a
decentralized R-hierarchy (both obtain the benefits of ray in Figure 5. Regardless of the starting point, such
only two pairwise interactions, but the P-hierarchy movement results in a progression similar to that of
obtains these benefits with higher probability). The increasing Q, i.e., a progression of structures exhibit-
P-hierarchy is better than the decentralized flat struc- ing decreasing centralization.
ture only if p > F . For F below p, however, the matrix We summarize these results in the following propo-
organization is better than the P-hierarchy for Q in sition.
this range; i.e., the expected net benefit of the two
Proposition 2. As Q increases or the benefits of the
additional pairwise interactions, 2r, and the compa-
four pairwise interactions decrease, ceteris paribus, the
nywide interaction, p2 r 2 s − Q, exceeds the cost of
probability that projects are referred to the CEO decreases.
the two additional middle managers, 2F , required to
obtain them. This completes our comparative statics on Q and F .
For Q in Region VI, the same argument as Comparative statics results on p and r are difficult to
in the previous paragraph that the decentralized prove in general, because all the boundaries of the
P-hierarchy is the best hierarchy applies. In this case, various regions in Figure 5 (and the figures in the
however, Q is sufficiently large and the expected net appendix as well) shift in complicated ways with p
benefits of exploiting the companywide interaction, and r. One result we can obtain, however, concerns
p2 r 2 s − Q, sufficiently small, that there is a range of the special case in which r is very small. It is easy
F < p such that it is not worth paying the two addi- to see from Equations (1)–(4) that the R-hierarchy, the
tional managers. Thus, for Q in Region VI there is a centralized P-hierarchy, and the matrix organization
range of F such that the optimal design is the decen- are strictly suboptimal when r = 0. By continuity, this
tralized P-hierarchy. statement also holds for r > 0, but sufficiently small
Note that as Q increases, holding F constant, the (as long as F > 0). The result is quite intuitive: When
optimal design moves from the centralized flat struc- the probability of low-probability interactions is suf-
ture in which projects are always referred to the CEO, ficiently small, it makes no sense to pay the salaries
toward either the decentralized flat structure or the of middle managers who are experts in detecting and
decentralized P-hierarchy. In either of the latter two coordinating these interactions or to waste the time of
cases, projects are never referred to the CEO. For the CEO in such activities. We summarize this result
in-between values of Q, the optimal design may move in the following proposition.
from the centralized P-hierarchy to the centralized
Proposition 3. For r sufficiently small, the R-
R-hierarchy to the matrix organization. The probabil-
hierarchy, the centralized P-hierarchy, and the matrix orga-
ity with which projects are referred to the CEO in
nization are strictly suboptimal.
these designs decreases from p2 to r 2 to p2 r 2 . Although
one or more of these intermediate structures may be Finally, we consider comparative statics results
missing from the progression (see the appendix), in all for s.
cases the probability of CEO involvement decreases
Proposition 4. Increases in the synergy gain from
as the optimal design changes with increases in CEO
exploiting the companywide interaction, s, may cause the
opportunity cost.
optimal design to change from a decentralized to a central-
A similar result holds if instead of increasing Q,
ized structure, but not the reverse.
we imagine decreasing the incremental benefit of the
pairwise interactions. In particular, if all four pairwise
interactions are assumed to have the same incremen- 5. Empirical Implications
tal benefit, and if the companywide synergy gain is First, consider the optimal organization design of con-
proportional to the pairwise benefit, then decreases in glomerates. For such highly diversified firms, it seems
this benefit are equivalent to proportionate increases reasonable to suppose that the most likely interactions

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Organization Design

are those across functions within a given product, and • To the matrix organization, then to a decentral-
interactions across products are extremely unlikely. In ized hierarchy that exploits the most likely interac-
terms of our model, conglomerates are firms in which tions. This evolution will characterize firms with inex-
the interactions with probability p are those within pensive middle managers.
products, and r is very small. Consequently, Proposi- • To a centralized hierarchy followed either by a
tion 3 predicts that highly diversified conglomerates decentralized flat structure or by a matrix that is
will not exhibit the matrix form, and those organized then followed by a decentralized hierarchy. This cen-
as hierarchies will be organized as divisional hierar- tralized hierarchy may be designed to exploit either
chies, i.e., along product lines, as opposed to func- the more likely or the less likely interactions or may
tional hierarchies. switch from the more likely to the less likely as the
Second, consider the result of changes in the oppor- CEO’s opportunity cost increases. This evolution will
tunity cost of the CEO’s time in coordinating projects. characterize firms for whom middle managers are
As the size or complexity of the firm increases, the neither expensive nor inexpensive.8
number of other activities to which the CEO may Further implications are available if we identify
contribute (including other coordination activities) more specifically which interactions are most likely
increases. Moreover, it is likely that the value of the and which are least likely. Suppose interactions
CEO’s time in activities other than coordinating the between functions relating to a given product are
activities we model also increases with the size and more likely than economies of scale from combin-
complexity of the firm. Consequently, we take the size ing a function across products. In this case, if, as
or complexity of the firm to be a proxy for the CEO’s the size/complexity of the firm increases, the firm’s
opportunity cost. The model thus makes a prediction organization structure changes from one type of cen-
regarding the “life cycle” of the firm’s organization tralized hierarchy to the other, the progression will
structure.7 In particular, it suggests that young firms
be from a divisional (P-)hierarchy to a functional
will have a centralized flat structure in which the CEO
(R-)hierarchy. Moreover, if the firm exhibits a decen-
is highly involved in coordinating activities. More-
tralized hierarchy, it will always be a decentralized
over, Proposition 2 implies that as the firm matures
divisional hierarchy.
the frequency with which projects are referred to
Next we examine the effects of changes in the incre-
the CEO will decrease. This result is consistent with
mental benefit of coordinating companywide interac-
the findings of the organization behavior literature
tions, s. Recall from Proposition 4 that increases in s
cited in §1, which documents a positive relationship
shrink the set of combinations of Q and F that result
between size and extent of decentralization.
in decentralized structures. Possible empirical prox-
In addition to the above prediction regarding the
ies for s include tightness of resource constraints, the
extent of centralization, the model also makes specific
extent to which incentive schemes focus on unit per-
predictions for the evolution of a firm’s organization
structures over its life cycle. Young firms have orga- formance, the extent of regulation, and the stability of
nization structures that are flat with a high degree the environment. When units must compete for scarce
of CEO involvement in coordinating activities. As the corporate resources, the gains to companywide coor-
firm matures, the firm’s organizational structure will dination of the allocation are likely to be large. Sim-
evolve in one of three basic directions: ilarly, when compensation schemes do not give unit
• Directly to a highly decentralized structure with managers an incentive to take account of the effects
no middle managers and little involvement of the of their choices on the company as a whole, there
CEO. This evolution will characterize firms for which should be greater benefits to coordination by the CEO.
middle managers’ salaries are high. On the other hand, severe regulation may allow little

7 8
In discussing the life-cycle implications of the model, we are These statements are true in all cases except one. In that case, the
holding constant the salaries of middle managers as well as other firm never exhibits a centralized hierarchy (see Case 1 in the online
parameters. technical appendix).

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Organization Design

scope for the CEO to improve performance through interactions only within his limited area of expertise.
coordination of activities. Likewise, stable environ- Only the CEO can coordinate companywide interac-
ments do not require frequent intervention by the tions. The optimal design of the organization trades
CEO to reap coordination benefits. Thus, firms with off the costs and benefits of various configurations of
weak resource constraints, compensation schemes managers.
that reward companywide performance, strong reg- The model provides a number of empirical predic-
ulatory constraints, and/or stable environments are tions regarding firms’ organization design. In obtain-
more likely to have highly decentralized organization ing these results we made a number of simplifying
structures.9 assumptions. Perhaps the most important of these is
Finally, consider the impact of changes in the that middle managers have no opportunity cost of
salaries of the middle managers holding the opportu- coordinating interactions. This assumption allows us
nity cost of the CEO, Q, fixed. From the discussion in to ignore a large number of solutions that would be
§4, as salaries increase, perhaps because of increased optimal for various levels of this opportunity cost.
demand for middle managers, one expects firms to Because these solutions are rarely observed in prac-
move toward flatter structures. This might involve tice, we believe that ignoring the opportunity cost of
changing from a matrix form to a hierarchy or to a middle managers is justified.
flat structure. For firms whose CEOs have relatively A more important abstraction embedded in the
low opportunity cost of coordinating projects, as mid- model is the absence of incentive problems. These
dle management salaries increase, the organization introduce a large set of considerations revolving
design will change from the matrix form to a cen- around providing incentives to transfer information
tralized flat structure, possibly passing through a cen- truthfully across managers within the organization
tralized hierarchical structure. For firms whose CEOs structure. In particular, centralization of decisions
have relatively high opportunity cost of coordinat- will, no doubt, be more costly in such situations.
ing projects, as middle management salaries increase, This will bias the organization design toward flatter
the organization design will change from the matrix structures. Moreover, one of the costs of the matrix
form to a decentralized flat structure, possibly passing organization is that it may lead to conflicting incen-
through a hierarchical structure. Note, however, that tives because some units report to multiple man-
in testing such implications it is important to control agers, while a divisional structure may lead to the
for changes in the other parameters. In particular, it is production of information useful in providing incen-
likely that when salaries increase, so do the benefits tives (see the model of Maskin et al. 2000 discussed
provided by middle managers, presenting a difficult above).10
identification problem.
Acknowledgments
6. Conclusions The authors thank Franklin Allen, Eric Anderson, Sel Becker, David
Besanko, Lee Heavner, Ronen Israel, Mark Knez, Ed Zajac, the
This paper attempts to explain organization struc- editor, Ravi Jagannathan, two anonymous referees and partici-
ture based on optimal coordination of interactions pants in seminars at the Stockholm School of Economics, Michi-
among activities. The main idea is that each mid- gan, CMU, Berkeley, Stanford, Haifa, Tel Aviv, Princeton, Whar-
dle manager is capable of detecting and coordinating ton, the 2000 European Finance Association Meetings, the 2000
Utah Winter Finance Conference, and the 2001 Australasian Bank-
9 ing and Finance Conference, for helpful comments. Financial sup-
Obviously, in testing these predictions, one must control for Q
port from the Center for Research in Securities Prices at the
and F . For example, it is plausible that regulated firms have lower
University of Chicago Graduate School of Business is gratefully
Q, which would be a force for more centralization in such firms.
acknowledged.
Also, of course, incentive schemes are endogenous, so one cannot
infer causality. We mean simply to suggest that these two features
10
of an organization design, i.e., compensation that rewards com- A technical appendix to this paper is available as an electronic
panywide performance and decentralization, might tend to occur companion on the Management Science website at mansci.pubs.
together. informs.org.

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Accepted by Ravi Jagannathan; received July 31, 2001. This paper was with the authors 1 12 months for 1 revision.

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