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AHMAD RAZA KHAN 10-arid-1300 10-aridPEARL CONTINENTAL HOTEL

PEARL CONTINENTAL HOTEL


HISTORY

INTRODUCTION

SLOGAN

Focus on making things better not bigger

LEADING CHAIN OF HOTELS


PC LAHORE PC KARACHI PC RAWALPINDI PC BHURBAN PC PESHAWAR PC GAWADAR

MICRO ENVIRONMENT
PC
PLANNING CONTROLLING LEADING

COMPETITORS

PUBLIC
FINANCIAL PUBLIC GENERAL PUBLIC

CUSTOMER

MACRO ENVIRONMENT
DEMOGRAPHICS CULTURAL ENVIRONMENT

POLITICAL & SOCIAL ECNOMIC & TECHNOLOGICAL

CONCLUSION