Advertising Stratgies & Planning

NOSE Malaysia
Presenter Yap Yee Shin SCM 013859

NOSE Malaysia
An established local fashion lifestyle brand which specializing in shoes and handbags Founder: Edward Lee and Sue Koh, Malaysian Product range:

- Ladies Footwear
- Fashion Handbags Type of fashion: Executive and Casual footwear brand offers an assortment of design with catchy names such as Rock Chic, Floral and etc.

History of NOSE
Year 1999
The founders, Edward Yee and Sue Koh opened the 1st NOSE ladies footwear store in Kuala Lumpur City Centre (KLCC) , Malaysia

Year 2002
Invested into bringing its product and services closer to customers by opening outlets in selected strategic location. Grows to 3 outlets in Malaysia.

Expand the business to international distribution network

History of NOSE
Year 2008
Expansion to 1 outlet in UAE; 9 outlets in KSA Established total of 17 outlets in Malaysia Continuous growing in oversea distributions network in Egypt, Vietnam, Singapore, Indonesia, Philipines and Pakistan.

The Collections of NOSE

The Marketing Strategy Analysis

Strength

Title
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